Marketing Internship

Grand Rapids, MI (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 4 months ago

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Job Summary

Drive Baudville Brands’ social media and blog content to grow reach, engagement, and SEO impact.

  • Own social content execution across Baudville Brands to grow followers and engagement.
  • Must-have: Experience setting goals and reporting on digital content efforts.
  • Standout: Collaboration with Content Coordinator and Marketing Specialist across channels.

Job Description

Responsibilities

  • Co-Manage Baudville Brands social media channels to ensure the thoughtful and timely creation of on-brand content to be used across channels and across brands
  • Propose and report on content efforts in the spirit of continuous improvement
  • Execute approved monthly social media calendar to increase followers and engagement
  • Responsible for working with Content Coordinator and Marketing Specialist to write and publish content throughout all social channels
  • Updating the Baudville Blog calendar and assisting in article creation
  • Support and optimize blog strategy to support brand visibility and SEO
  • Support e‑commerce initiatives, including content merchandising and digital marketing efforts
  • Perform miscellaneous job‑related duties and special projects as needed

Requirements

  • Seeking Bachelor’s degree or equivalent of relevant work experience.
  • Experience with setting goals and measurement for digital activities
  • Excellent verbal, written, and listening skills with the ability to communicate clearly and concisely.
  • Proven ability to interact effectively and professionally with individuals at all levels of the organization, as well as external partners and customers.
  • Strong interpersonal skills, including the ability to listen actively, collaborate harmoniously, and handle a variety of customer needs with tact and professionalism.
  • Self‑starter with strong organizational skills, the ability to set priorities, and a high level of comfort giving and receiving constructive feedback.

Preferred

  • Strong writing skills with the ability to meet short deadlines
  • Proven ability to transfer research and education into compelling stories and captivating content
  • Demonstrated ability to generate content ideas through short-form interviews with Subject Matter Experts
  • Ability to translate brand USP’s, data points, features, etc. into effective marketing pieces
  • Possess’ an analytical approach to decision-making with outstanding attention to detail
  • Ability to multi-task and maintain organization in a very fast-paced environment

Benefits

  • A world-class work environment:
  • West Michigan’s 101 Best and Brightest Companies to Work for 18 times
  • National Best & Brightest winner for 13 consecutive years
  • 101 Best & Brightest in Wellness winner 12 times
  • 7-time Great Place to Work Certified.
  • Stability of a privately held, employee focused business with 42+ years of rich and diverse history
  • Peer group of proven winners – ready to embrace the same and grow our successful business to new levels.