Responsibilities

• Assist in the creation and implementation of marketing campaigns across digital and traditional platforms.
• Conduct market research and analyze consumer data to support marketing strategies and identify new opportunities.
• Manage and update content on social media channels, ensuring consistent brand messaging and engagement.
• Support the coordination of promotional events and in-store marketing activities.
• Collaborate with internal teams to gather materials and insights necessary for campaign development and reporting.
• Monitor and report on campaign performance metrics to evaluate effectiveness and suggest improvements.
• Help maintain marketing databases and assist with administrative tasks related to marketing projects.

Requirements

• Currently enrolled in or recently graduated from a Bachelor’s degree program in Marketing, Business, Communications, or a related field.
• Basic understanding of marketing principles and digital marketing channels.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Strong written and verbal communication skills.
• Ability to work collaboratively in a team environment and manage multiple tasks simultaneously.

Preferred

• Experience with social media management tools such as Hootsuite or Buffer.
• Familiarity with graphic design software like Adobe Photoshop or Canva.
• Knowledge of data analytics tools such as Google Analytics.
• Previous internship or work experience in retail marketing or a related field.
• Creative thinking and problem-solving skills to contribute innovative ideas.