Marketing Intern

Pennsylvania, USA (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 4 months ago

Job Summary

Support marketing content creation and collateral development as an intern, enabling AI-assisted outreach and cross-channel materials.

  • Own content creation support using AI tools for outreach kits (videos, decks, GIFs).
  • Must-have: exceptional organization, time management, and ability to work independently or with a team.
  • Standout: experience assembling physical display boards and industry-specific email blasts.

Job Description

Responsibilities

  • Content Creation: research and development of new tools for digital outreach, using AI platforms/apps to develop toolkit to be used for targeting and account development (videos, decks, GIFs, etc)
  • Marketing Collateral: develop and improve materials for use by our Account Development team including physical display board creation using existing templates that showcase trends, marketplace sightings, and product spotlights
  • Research: in-depth review of trends in design, branding, and business strategy within existing and target industries/accounts
  • Department Assistant: support Marketing Associates in a variety of tasks including execution of creative marketing campaigns, assembly of physical display boards, trip preparation (display set-ups and packaging of materials), creation of industry-specific & business unit focused email blasts, inventory management for industry-specific materials, taking product photos for use in digital/physical displays
  • Team Meetings: attend a variety of industry team meetings, help compile notes and support follow-up actions as needed

Requirements

  • The ideal candidate will possess excellent organizational and time management skills and have the discipline to focus on (and achieve) long term goals, while still managing short term needs.
  • Must be highly motivated, creative, and capable of working independently and as part of a team
  • Must possess excellent written and oral communication skills
  • Must be able to set goals and devise strategic plans to accomplish those goals
  • Excellent computer skills including Canva, Microsoft Suite (Teams, OneDrive, Outlook, PowerPoint, Excel, Word)
  • Majors of interest: Marketing, Communications, Business

Preferred

  • Filmora or other video editing skills a plus
  • Understanding of AI Tools such as ChatGPT and others is a plus

Benefits

  • Benefits include paid holidays, relaxed dress code, culture teams, and a fitness center on the premises.
LaFrance Corp logo

LaFrance Corp

Making a big impact in the market can come down to the smallest elements of your product. From customized name plates and emblems to innovative buttons and trim pieces, we create critical components that leave lasting impressions on your customers. With over 75 years of branding and decorative trim expertise, LaFrance Corp offers innovative solutions to increase your perceived brand value and complement your product design. Through world-class production facilities and quality systems, we guarantee your brand’s message is carried from concept to production.It's The Details That Define You

Founded in 1946
Glen Mills, Pennsylvania, USA
192 employees (17 in marketing)

Marketing Team

Marketing Team Size
17 (9% of company)
Median Career Experience
11 years
Median Tenure
4.8 years

Traffic Signals

Monthly Visitors
2.3K
Monthly Google Ads Budget
$762
Traffic Source Mix
Search
0.1%
Direct
27.7%
Referral
4.9%
Social
9.5%
Paid
1.1%

Headcount Trend

Current headcount: ~193
LaFrance Corp logo

Marketing Intern

LaFrance Corp · Pennsylvania, USA · Hybrid