Marketing Intern

Responsibilities

• Learn and use internal and syndicated databases to provide weekly and monthly brand performance reports to leadership to influence future business decisions.
• Plan and execute offline consumer promotion efforts, including cross-brand initiatives, external partner programs, couponing and packaging updates.
• Support Brand Manager in day-to-day creative agency management and internal legal & management approvals.
• Work closely with agencies and cross- functional partners, including sales and operations, on implementation of marketing programs.
• Perform monthly product scoring with cross-functional partners to ensure in-market product quality is within spec.
• Develop strategy and rationale for new brand initiatives, including justification for investment needed (e.g. marketing expense).
• Monitor and report on each programs’ results, making recommendations for future promotions.
• Act as a passionate advocate for the Brands in every way possible.

Requirements

• Currently enrolled in a Bachelor’s Degree Program in Business Administration, Marketing, Communications or other related major
• Previous co-op/internship experience preferred
• Experience/familiarity with all Microsoft applications (Microsoft Word, Powerpoint, Excel, and Outlook)
• Strong verbal and written communication skills. Candidate should be capable of initiating and maintaining strong interpersonal relationships
• Demonstrated analytical skills with ability to generate business insights from diverse data sources