MARKETING INSIGHTS ANALYST

Appleton, WI (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive data-driven marketing insights and audience understanding to support Fox Communities Credit Union’s strategic goals.

  • Must-have: 3–5 years’ experience handling qualitative and quantitative data analysis.
  • Standout: Collaboration with BI/IT to deploy automated insight tools and segmentation.

Job Description

Responsibilities

  • Promoting and upholding the Fox Purpose, Mission, Vision, and Values
  • Driving performance optimization through insights-based analysis of marketing data
  • Managing qualitative and quantitative research programs to help better understand the views of our members and potential members
  • Facilitating development of automated tools, from data capture to insight refinement, to empower the marketing department to efficiently and effectively review data
  • Partnering with Business Intelligence and Information Technology to stay on top of emerging technologies in insight curation and delivery
  • Partnering in audience segmentation definition, targeted messaging refinement, and performance analysis to ensure quality messaging
  • Monitoring external data sources to help identify member trends and providing intelligence to the marketing department
  • Responding and preparing ad-hoc requests for data and reports.
  • Compiling cadenced reports to support organizational insight and reports to the board

Requirements

  • Bachelor’s degree with a background in business, marketing, computer or data science preferred
  • At least three to five years of similar or related experience
  • Demonstrated experience with both qualitative and quantitative data analysis
  • Experience managing large amounts of data from various sources

Preferred

  • Power BI and DAX experience
  • Google Analytics experience
  • SQL knowledge
  • Background in credit unions or other financial services
  • Intermediate or advanced Microsoft Excel skills
  • Open and collaborative style

Benefits

  • We offer a great team environment, competitive salary and an excellent benefit package which includes, medical, dental, vision, life, short term and long-term disability insurance, 401k (Roth and Traditional), which includes company contributions including match, paid time off and caregiver leave!
  • Paid Volunteer Time Off!
Fox Communities Credit Union logo

Fox Communities Credit Union

Life is about balancing what you need with what you want. You don't need a savings account, you want to travel on your own terms. You don't need a business loan, you want to feed the neighborhood. You don't need a line of credit, you want a workspace that actually works. At Fox Communities Credit Union we understand that balance. You know what you want. We have what you need. www.foxcu.org.You don't need a job, you want to be part of a team. Live your purpose through at career at Fox! Learn more about working at Fox and see our open positions at www.foxcu.org/careers. Federally insured by NCUA. Equal Housing Opportunity Lender.

Founded in 1937
Appleton, Wisconsin, USA
334 employees (16 in marketing)

Traffic Signals

Monthly Visitors
184.4K
Monthly Google Ads Budget
$20.6K
Traffic Source Mix
Search
19.2%
Direct
77.7%
Referral
2.9%
Social
0%
Paid
0.2%

Headcount Trend

Current headcount: ~336

Marketing Team

Marketing Team Size
12 (4% of company)

Recent News