Responsibilities

• Develop precise, task-specific grading criteria for real-world marketing deliverables, including: Creative briefs; Campaign concepts and presentations; Brand positioning and messaging frameworks; Advertising copy and scripts; Integrated marketing campaign plans; Client-ready presentations
• Evaluate AI-generated and human-produced marketing work against defined criteria and provide detailed written justifications for each assessment.
• Assess whether creative and strategic work effectively addresses the original brief, target audience, brand objectives, and business goals.
• Apply consistent, evidence-based judgment to ensure evaluation results are reproducible and defensible.
• Identify strengths, weaknesses, inconsistencies, and gaps in marketing strategies and creative outputs.
• Incorporate structured feedback from senior reviewers and continuously refine evaluation frameworks.
• Translate practical marketing judgment into clear, structured criteria that can be consistently applied across different projects and deliverables.

Requirements

• 5+ years of professional experience in marketing, advertising, brand strategy, or a closely related field.
• Experience as a Creative Director, Account Lead, Brand Strategist, Marketing Leader, or similar professional.
• Background at leading global creative agencies or in senior brand/marketing roles at established consumer-facing companies.
• Strong understanding of the day-to-day marketing craft, including: Developing and evaluating creative briefs; Campaign strategy and development across multiple channels; Brand positioning; Messaging strategy; Creative concept evaluation; Connecting creative work to business objectives
• Ability to critically evaluate marketing work against a brief, target audience, brand strategy, and measurable business objective.
• Exceptional written communication skills, with the ability to clearly explain why a marketing deliverable meets or falls short of professional standards.
• Highly detail-oriented, consistent, and comfortable having professional judgment reviewed and calibrated against experienced peers.
• H-1B and STEM OPT candidates are not currently supported.
• Specialized experience in media planning, media buying, or marketing measurement is not required for this opportunity.

Preferred

• Prior experience with AI training, model evaluation, human-data projects, or AI-assisted workflows is a strong plus.