Responsibilities

• Assist in the development and execution of marketing strategies and campaigns to promote products/services and enhance brand visibility.
• Manage and update the company’s social media platforms, including creating engaging content and monitoring performance.
• Create and curate marketing materials, including blog posts, newsletters, email campaigns, and product brochures.
• Collaborate with the marketing team to plan and execute both online and offline promotional activities (events, webinars, product launches, etc.).
• Conduct market research to understand customer trends, competitor activity, and industry developments.
• Analyze campaign performance, track KPIs, and provide reports to inform future strategies.
• Coordinate and execute email marketing campaigns, including segmentation, targeting, and analyzing open/click rates.
• Work with cross-functional teams (sales, design, product) to ensure marketing activities align with business goals.
• Support the development and maintenance of the company’s website and digital presence.
• Assist with SEO/SEM strategies to increase organic search visibility and drive traffic to the website.

Requirements

• Proven experience in a marketing role (internships or part-time roles are also considered).
• Strong knowledge of digital marketing channels, including social media, email marketing, and content creation.
• Excellent written and verbal communication skills with the ability to create engaging, high-quality content.
• Familiarity with marketing tools and platforms (e.g., Google Analytics, MailChimp, Hootsuite, Canva, SEMrush).
• Basic understanding of SEO/SEM and Google Ads.
• Strong organizational and project management skills, with the ability to manage multiple tasks simultaneously.
• Creative and proactive with a strong attention to detail.
• Ability to work collaboratively within a team, as well as independently.
• A degree in Marketing, Communications, Business, or a related field is preferred (but not required).

Benefits

• A supportive and collaborative work environment with opportunities to develop your marketing skills.
• Competitive salary and benefits package.
• Exposure to a wide range of marketing channels and projects, giving you hands-on experience in all aspects of marketing.
• A chance to grow and develop within the company, with opportunities for career progression.
• Access to ongoing training and development to help you advance in the marketing field.