Responsibilities

• The Marketing Specialist own execution of key marketing programs and events end-to-end, helping ensure the team operates efficiently.
• Event & Trade Show Execution
• Own logistics and planning for trade shows, conferences, and marketing events, including booth setup, vendors, shipping, and materials.
• Own end-to-end event execution (logistics, vendors, timelines, delivery)
• Support event promotion efforts in partnership with the marketing team.
• Track event deliverables and ensure all materials are prepared and shipped on time.
• Coordinate post-event lead processing and follow-up.
• Campaign Execution
• Coordinate execution of marketing campaigns across channels.
• Manage timelines for campaign deliverables including landing pages, assets, and promotional materials.
• Ensure campaigns launch on schedule and meet quality standards.
• Execute website updates and marketing initiatives
• Marketing Operations & Project Coordination
• Manage marketing project timelines and ensure tasks progress without delays.
• Coordinate internal resources across marketing, sales, and leadership.
• Maintain organization of marketing assets, collateral, and resources.
• Support development and maintenance of sales enablement materials and content libraries.
• Process Optimization & Execution Support
• Identify operational gaps or process inefficiencies and propose solutions.
• Conduct research and support optimization of marketing channels and campaigns:** - Leverage AI tools and new technologies to improve marketing workflows and efficiency.