Marketing & Events Specialist

Richmond, VA (Hybrid)

$65K/yr – $75K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own event operations and cross-team execution for a busy marketing calendar, then keep campaigns on track with central project ownership and light content support.

  • Event Execution & Operations: Manage 40+ trade shows yearly, ship and pack booth materials, and coordinate displays, sponsorships, and on-site logistics.
  • Project Management & Marketing Ops: Act as the marketing team’s central PM, track milestones, route cross-department requests, and flag delays before they derail delivery.
  • Content Support: Provide light copywriting, review assets for quality, and tidy digital assets to keep campaigns moving between events.

Job Description

Responsibilities

  • Trade Show & Event Support: You’ll support and assist with the conference calendar of 40+ trade shows per year, ensuring our staff is registered, has the information they need, and knows exactly what to do.
  • Coordinate the production of booth displays, sponsorships, promotional materials, presentations, onsite events, and other details necessary to produce a successful event.
  • You will also handle packing and shipping booth materials to ensure everything arrives on time.
  • Track invoices, expenses, and purchase orders for every event to ensure we are meeting our goals.
  • Maintain an inventory of all physical event assets, including banners, promotional swag, tech equipment, and marketing collateral.
  • Act as a point of contact for event organizers and keep our internal team updated with detailed event briefs.
  • Travel to events as team support for impactful presence and creating new relationships.
  • Project Management and Departmental Efficiency: Act as the central project manager for Marketing Team initiatives, ensuring all team members are aligned on their responsibilities and milestones are met on time.
  • Monitor ongoing marketing campaigns and flag any potential project delays before they become critical issues. Support the team with creative problem-solving when delays or “traffic jams” happen.
  • Help route incoming requests from other departments into the marketing team's queue, ensuring all necessary details are captured. Work closely with team leads on creating deadlines and mitigating expectations with other departments.
  • Copywriting & General Marketing Support: You’ll provide light copywriting support when needed, such as writing event-related communications, drip campaigns, web copy, social media promotions, and basic newsletter blurbs.
  • Review marketing assets for quality, brand, and technical accuracy before release.
  • Assist with manual data cleanups and organizing digital asset folders in Google Drive.

Requirements

  • 4-year college degree or equivalent experience in events, marketing, communications, or a related field
  • 3-5 years of professional experience in event planning
  • Ability to travel up to 10% of the time to attend industry tradeshows and company events; requires flexibility to occasionally work evenings or weekends depending on event schedules.
  • Exceptional Organization: You are a skilled project manager who can handle multiple deadlines and keep the logistics for multiple events and team projects on track.
  • Strong Collaborator: You enjoy working across different teams – from Operations to Sales – to ensure our marketing goals, content, and event plans are aligned.
  • Results-Oriented: You use marketing insights to understand what interests our audience and look for ways to make our next events even more successful.
  • Comfortable with Marketing Tools: You are comfortable using platforms like Google Suite, HubSpot, Zoom, and project management tools (like Monday.com) to manage projects and keep the team on track.
  • Nice-to-have: Additional experience in copywriting, content marketing, or communications is a plus
  • Nice-to-have: Travel up to 10% of the time to attend industry tradeshows and company events; requires flexibility to occasionally work evenings or weekends depending on event schedules.
  • Nice-to-have: Educational Background: You hold a 4-year college degree or have equivalent experience in events, marketing, communications, or a related field.

Preferred

  • Benefit highlights and other perks are shared in the Benefits section.

Benefits

  • 401(k) with company match
  • Comprehensive healthcare benefits
  • Generous PTO and paid holidays
  • A collaborative, team-based work environment