Drive end-to-end field marketing event logistics and cross-channel campaign support for B2B SaaS, coordinating internal teams and external partners.

• Plan, coordinate, and execute logistics for industry conferences, trade shows, and field marketing events
• Own end-to-end event execution: booth setup, vendors, shipping, swag, on-site coordination, and run-of-show
• Manage vendor relationships and negotiate contracts for event services and materials
• Coordinate internal stakeholders (sales, executives, partners) to ensure successful on-site execution
• Support pre-event planning and post-event follow-up workflows to ensure leads are aptured, routed, and actioned
• Support execution of multi-channel demand generation campaigns (LinkedIn, email, paid media, partner co-marketing)
• Help track campaign and event performance across segments (direct, partners, field marketing)
• Assist in measuring pipeline impact from marketing initiatives—from lead through opportunity
• Analyze campaign and event performance to identify trends and optimization opportunities
• Help manage timelines, deliverables, and coordination across internal teams and external partners
• Support ongoing management of HubSpot, including workflows, campaign tracking, and data hygiene
• Assist with lead routing, campaign tracking, and basic reporting
• Maintain database cleanliness through audits, deduplication, and enrichment
• Build and maintain dashboards to track marketing and event performance
• Document processes and contribute to scalable marketing playbooks