Responsibilities

• Developing, coordinating, executing, and tracking promotional campaigns designed to increase restaurant traffic and sales
• Developing and executing ongoing campaigns that capitalize on Rocco’s Best of Bradenton awards across social media, email, text, website, print, signage, advertising, and community outreach
• Finding creative ways to turn Rocco’s awards, food, events, entertainment, and promotions into measurable customer traffic and repeat business
• Maintaining a coordinated marketing calendar so promotions and events are planned in advance, launched on time, and supported consistently across all channels
• Updating menus and marketing materials using InDesign or similar design software
• Creating and updating flyers, brochures, table cards, event signs, yard signs, and in-house signage
• Coordinating regular announcements for restaurant events, specials, dance nights, live music, bingo, trivia, Buffalo Bills games, and other promotions
• Coordinating updates and campaigns across social media, email marketing, text marketing, website promotions, and third-party marketing tools
• Working with marketing platforms/vendors such as Boostly, Restaurant Growth, Chowly, website teams, and SEO providers (we are currently consolidating these into one vendor/platform)
• Coordinating and managing outside marketing and SEO vendors to ensure promotions, events, website updates, and campaigns are implemented correctly and consistently

Requirements

• Has experience with InDesign, Canva, Adobe, or similar design tools
• Can create print materials such as flyers
• Is organized, detail-oriented, deadline-conscious, and strong at follow-through
• Can manage multiple priorities and keep projects moving without repeated reminders
• Is comfortable coordinating multiple marketing platforms and outside vendors
• Has good writing and communication skills
• Is comfortable doing local community outreach in person
• Understands restaurants, events, hospitality, or local business marketing
• Understands that social media is one part of a broader marketing strategy that also includes email, text, website, print, events, advertising, and community outreach
• Can take direction while also working independently, anticipating needs, and taking ownership of execution

Benefits

• Employee discount
• Flexible schedule