Marketing Director

New York City, NY (On-site)

$160K/yr – $180K/yrDirector/Executive8+ years expFull time

Posted 1 hr ago

Job Summary

Own and drive Piermont’s marketing agenda by leading integrated programs across brand, demand, and client acquisition; partner with leaders to enable growth in commercial banking, treasury, and fintech solutions; and optimize campaigns, events, content, and partnerships through data-driven strategies.

Job Description

Responsibilities

  • Develop and execute integrated marketing programs that drive brand awareness, lead generation, and client acquisition across Piermont's target markets.
  • Partner with business leaders to support growth objectives across commercial banking, treasury management, lending, deposits, and embedded banking solutions.
  • Strengthen and evolve Piermont's brand positioning as a leading technology-enabled commercial bank and trusted fintech partner.
  • Lead digital marketing initiatives across email, social media, webinars, search, content marketing, and other growth channels.
  • Develop compelling content, thought leadership, client success stories, and executive visibility programs that enhance Piermont's market presence.
  • Measure campaign performance, marketing effectiveness, and ROI, using data and insights to continuously optimize results.
  • Manage external agencies, vendors, and marketing budgets to maximize impact and efficiency.
  • Collaborate with compliance, business units, and external partners to ensure effective and compliant marketing execution.
  • Lead the strategy and execution for events, sponsorships, partnerships, conferences, and client engagement initiatives.
  • Identify emerging market opportunities, industry trends, and innovative marketing approaches that support growth objectives.

Requirements

  • 8-12+ years of marketing leadership experience in financial services, fintech, B2B SaaS, or commercial banking.

Benefits

  • medical, dental, vision, 401k, and other benefits.
Piermont Bank logo

Piermont Bank

2.8 Glassdoor

Piermont Bank is a digital commercial bank with a mission to serve fast growing companies at the speed they need. Entrepreneur-led and tech-forward, we offer a fully digital experience coupled with meaningful banker relations. We believe in being a partner for enterprising companies, acting as a funding catalyst for mid-market innovation and growth. Piermont’s financial solutions and expertise empower our business community to thrive. At Piermont, we are purpose-driven, responsive and practical, delivering integrated and flexible solutions that create value for clients in today’s fast-changing economy.

Founded in 2019
New York, New York, USA
62 employees (2 in marketing)
33% recommend to a friend

Salaries

Posted range

$160K/yr – $180K/yr

Taken straight from the job posting.

See all Piermont Bank salaries

Marketing Team

Marketing Team Size
2 (3% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8K
Monthly Google Ads Budget
$12.7K
Traffic Source Mix
Search
26.6%
Direct
51%
Referral
6.3%
Social
14.6%
Paid
1.3%

Headcount Trend

Current headcount: ~62

Recent News

Piermont Bank logo

Marketing Director

Piermont Bank · New York City, NY · On-site