Marketing Director

USA (Remote)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 4 days ago

Job Summary

Own and scale the marketing function at an early stage by shaping the marketing kit, packaging services, managing contractors, and aggressively automating to build the demand engine behind a growing waiting list.

  • Lead the marketing kit and pipeline
  • Develop and price an a la carte offering

Job Description

Responsibilities

  • Own the marketing kit. Define what's in it, build the pipeline that produces it, and ship it fast without it looking mass-produced.
  • Build the a-la-carte offering. Turn the extra services physicians want into something we can package, price, and deliver repeatedly.
  • Run an external bench. Source, brief, and manage designers, writers, and specialists. Getting excellent work out of contractors is a skill, and it's central to this job.
  • Automate aggressively. Use AI across production, content, web build, and process. The goal is leverage, not headcount.
  • Execute the tactics. Content, social, local SEO and reviews, geo-targeted paid, events. You'll be close enough to the work to know what's actually driving patients.
  • Think past your job description. You'll be one of the first people here. Notice the problems that aren't yours, and bring solutions.
  • Grow Foundry. When it's time, build the demand engine that fills the pipeline behind our waiting list.

Requirements

  • 7-9 years in marketing, ideally agency or early-stage, with real production work behind you. You've shipped brands, sites, and campaigns, not just briefed them.
  • Genuine AI fluency. Not curiosity. Experience. You already use these tools to compress work that used to take a week, and you can show us.
  • Contractor management. You know how to write a brief that gets the right thing back the first time.
  • Range. Brand and design sense on one end, performance tactics on the other. This role needs both.
  • Systems thinking. You solve the problem, then you build the thing that solves it next time.
  • Client-facing polish. You'll work directly with physicians launching the biggest thing they've ever done. They need to trust you.
  • Comfort with ambiguity. Early company, undefined role, shifting priorities. You'd rather define the job than inherit it.

Preferred

  • Experience in healthcare marketing or with physician practices.
  • Agency or MSO background, especially delivering for many clients at once.
  • Local and small-business marketing: Google Business Profile, review generation, etc.
  • Comfort building sites in modern no-code and AI-assisted tools.

Benefits

  • Health, dental, and vision benefits.
  • 401K and HSA contribution matches.
  • Meaningful early-stage equity.
  • Direct access to the founders and real influence on the business.
  • Genuine autonomy, and the budget to build the system your way.

Marketing Director

USA · Remote