Marketing & Digital Media Associate at LINEAGE CARE GROUP | New York, USA | $62K/yr – $75K/yr

Marketing & Digital Media Associate

New York, USA (On-site)

$62K/yr – $75K/yrMid Level3+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own marketing operations for a senior living organization, balancing campaigns, print and digital content, events, and donor communications to drive community engagement and fundraising.

Campaign and content ownership across print, digital, and social channels, with budget tracking and cross-functional coordination.
Digital, website, and events leadership to nurture the organization’s online presence, SEO, and local engagement.
PR and donor communications support, vendor management, and high quality collateral for outreach and fundraising programs.

Job Description

Responsibilities

Assist with the development and implementation of marketing plans, campaigns, budgets, and departmental initiatives.
Create and produce marketing materials including brochures, flyers, newsletters, advertisements, posters, invitations, and promotional pieces.
Develop engaging content for print, digital, social media, websites, email marketing, digital signage, and in-house communication channels.
Capture and edit photography and video content to support marketing, fundraising, and community engagement efforts.
Manage and maintain organizational websites, including content updates, blogs, SEO initiatives, and website inquiries.
Coordinate and monitor social media platforms, online reputation management, and digital engagement strategies.
Prepare and distribute press releases, media communications, e-newsletters, email campaigns, and other public relations materials.
Support direct mail campaigns, bulk mailings, and marketing communications projects.
Assist with planning, promoting, and executing events, open houses, community programs, fundraising activities, and special celebrations.
Serve as a marketing representative at events and provide tours of senior living communities as needed.

Requirements

Three years of administrative, marketing, development, communications, or equivalent experience.
Bachelor’s degree or equivalent experience preferred.
Proficiency using Microsoft Office, WordPress, and Photoshop.
Experience with Google Business Suite and Adobe Creative Cloud applications.
Excellent graphic design skills.
Proven experience working with websites, search engine optimization, and social networking.
Excellent oral, written, and proofreading skills.
Organizational skills and ability to multi-task and meet deadlines.
Kind and pleasant demeanor and respectful of privacy and confidentiality.
Attention to detail is a must.
Flexible schedule- must be willing to work occasional evenings.

Benefits