Marketing & Digital Communications Coordinator

Irvine, CA (On-site)

$60K/yr – $72K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and optimize marketing campaigns and assets across digital channels, maintain HubSpot CRM and product pages, and report on performance.

  • Coordinate marketing collateral and trade show support
  • Manage social media content and HubSpot workflows
  • Analyze performance and optimize SEO

Job Description

Responsibilities

  • Design marketing assets for digital, print, email, social media, trade shows, and promotional campaigns using Canva and other creative tools.
  • Create, schedule, monitor, and optimize social media content across company platforms.
  • Assist with the development and distribution of monthly newsletters, email campaigns, and HubSpot marketing automation workflows.
  • Monitor website performance, keyword rankings, SEO initiatives, and Google Analytics to identify opportunities for improvement.
  • Track marketing campaign performance and prepare regular reports and insights.
  • Maintain and update website product pages to ensure content is accurate, current, and optimized.
  • Photograph products, edit images, and upload visual assets to the company website.
  • Maintain product listings across third-party medical equipment marketplaces and online platforms.
  • Create and manage HubSpot Deals generated from inbound marketing inquiries, ensuring accurate data entry, assignment, and follow-up.
  • Monitor inbound communications received through website forms, live chat, email, and other marketing channels, responding when appropriate or routing inquiries to the appropriate Sales or Service team member.

Requirements

  • Adobe Photoshop or Canva
  • Photography and Photo Editing Experience
  • Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
  • Ability to manage multiple projects and meet deadlines
  • Strong organizational, communication, and project management skills
  • Associate's degree in Marketing, Communications, Graphic Design, Business, or a related field preferred; equivalent professional experience will be considered.
  • One to three years of experience in marketing, digital communications, graphic design, or a related field preferred.
  • Excellent written, verbal, and interpersonal communication skills.
  • Strong organizational and project management abilities with the capacity to manage multiple priorities.
  • High attention to detail and commitment to quality.

Preferred

  • HubSpot CRM experience
  • Shopify or other Content Management Systems (CMS)
  • Adobe Premiere Pro or equivalent video editing software
  • Product photography experience
  • Email marketing experience
  • Product brochure and social media content creation
  • Basic SEO, Google Analytics, and digital marketing best practices

Benefits

  • Medical - (5) Plans
  • Dental - (2) Plans
  • Vision Insurance
  • Employer-Paid Life and AD&D Insurance
  • Voluntary Life and AD&D Insurance
  • 401(k) Plan with Company Match (that is 100% vested)
  • Pet Insurance
  • Vacation
  • Holidays
  • Sick Leave

Marketing Team

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