Responsibilities

• Develop, shoot, edit, and produce engaging video content for social media, websites, email campaigns, and advertising initiatives.
• Collaborate with marketing teams to plan and execute integrated marketing campaigns across digital and print channels.
• Manage social media platforms by creating content calendars, posting engaging multimedia content, and analyzing performance metrics.
• Optimize content for search engines (SEO) to increase visibility and organic reach across digital channels.
• Utilize marketing automation tools to streamline campaign workflows and track campaign performance using analytics platforms like Google Analytics.
• Assist in managing advertising sales efforts by creating compelling ad creatives for Facebook Advertising, Google AdWords, and other paid media channels.
• Support product management initiatives by producing promotional videos and supporting content that highlight product features and benefits.
• Conduct research on industry trends, competitor activities, and target audiences to inform content strategy.
• Maintain proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) to produce high-quality visual assets.
• Contribute to the development of B2B marketing strategies by creating tailored content that resonates with business clients.

Requirements

• Proven experience in videography, digital marketing, or related roles with a strong portfolio of video projects.
• Proficiency in Adobe Creative Suite tools such as Photoshop, Premiere Pro, and After Effects.
• Solid understanding of SEO best practices, social media marketing, and multichannel marketing strategies.
• Experience with marketing automation platforms and analytics tools like Google Analytics.
• Knowledge of HTML basics, WordPress website management, and e-commerce platforms is preferred.
• Strong copywriting skills with the ability to craft clear and persuasive messaging for diverse audiences.
• Familiarity with paid advertising platforms including Facebook Advertising and Google AdWords.
• Excellent research skills to stay ahead of industry trends and competitor activities.
• Ability to manage multiple projects efficiently while meeting deadlines in a fast-paced environment.
• A proactive attitude with a passion for storytelling through visual content and digital engagement. Join us to bring creative visions to life while driving impactful marketing campaigns!

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Vision insurance