Responsibilities

• Marketing Strategy & Campaign Management
• Support integrated, cross-platform campaigns promoting LaunchTN programs, events, partnerships, initiatives, and organizational priorities.
• Coordinate campaign timelines, content calendars, creative requests, approvals, and deliverables to keep projects on track.
• Develop and adapt audience-specific messaging and promotional materials across email, social, web, and other owned channels.
• Serve as a day-to-day marketing contact for assigned programs and projects, translating goals and audience needs into effective promotional plans and deliverables.
• Digital, Social, and Email
• Support day-to-day management of LaunchTN’s social channels, including content development, scheduling, publishing, community engagement, and monitoring.
• Support website and other digital properties through content updates, new webpage creation, and ongoing review.
• Support the production and distribution of newsletters and targeted email campaigns, including content development, formatting, testing, scheduling, audience segmentation, and list management.
• Stay current on trends, platform updates, and emerging opportunities, sharing relevant ideas and suggestions with the Marketing team.

Requirements

• 1–2 years of experience in a marketing, communications, or related role. Agency, nonprofit, startup, or event marketing experience is a plus.
• Hands-on digital marketing experience, including familiarity with website content updates and CMS platforms (WordPress or similar), social media publishing and management tools, email marketing platforms, and basic digital analytics.
• Strong project management skills, with the ability to juggle multiple initiatives, competing priorities, deadlines, and stakeholders while keeping work and deliverables on track.
• Exceptional attention to detail and a genuine appreciation for getting the small stuff right—including spelling, punctuation, links, dates, names, formatting, and messaging—without losing sight of the bigger picture.
• Experience supporting large-scale live activations. Comfortable engaging with logistics, vendors, partners, and attendee-facing details in a fast-paced environment.
• Cool, calm, and collected under pressure. Able to maintain a positive, professional presence during public-facing events and high-volume moments.
• Strong written and verbal communication skills, with the ability to adapt messaging for different audiences and channels.
• Lean-forward, hands-on team player with a “no job too big or too small” attitude and an all-hands-on-deck mindset, ready to jump in and pinch in wherever needed. Collaborative and service-oriented.
• Curious and eager to learn, with an interest in marketing trends, social platforms, digital storytelling, and new ways to reach and engage audiences.
• Comfortable working in a high-performing, small-team environment with startup energy.

Preferred

• 1–2 years of experience in a marketing, communications, or related role. Agency, nonprofit, startup, or event marketing experience is a plus.
• Hands-on digital marketing experience, including familiarity with website content updates and CMS platforms (WordPress or similar), social media publishing and management tools, email marketing platforms, and basic digital analytics.
• Strong project management skills, with the ability to juggle multiple initiatives, competing priorities, deadlines, and stakeholders while keeping work and deliverables on track.
• Exceptional attention to detail and a genuine appreciation for getting the small stuff right—including spelling, punctuation, links, dates, names, formatting, and messaging—without losing sight of the bigger picture.
• Experience supporting large-scale live activations. Comfortable engaging with logistics, vendors, partners, and attendee-facing details in a fast-paced environment.
• Cool, calm, and collected under pressure. Able to maintain a positive, professional presence during public-facing events and high-volume moments.
• Strong written and verbal communication skills, with the ability to adapt messaging for different audiences and channels.
• Lean-forward, hands-on team player with a “no job too big or too small” attitude and an all-hands-on-deck mindset, ready to jump in and pinch in wherever needed. Collaborative and service-oriented.
• Curious and eager to learn, with an interest in marketing trends, social platforms, digital storytelling, and new ways to reach and engage audiences.
• Comfortable working in a high-performing, small-team environment with startup energy.

Benefits

• Healthcare: LaunchTN pays 80% of individual/partner/family health, dental, and vision insurance. Plans are offered through the State of Tennessee.
• 401(K) Retirement: LaunchTN offers a safe harbor nonelective contribution of 8%
• Disability Insurance: LaunchTN covers 100% short-term and long-term disability insurance
• Basic Life and AD&D Insurance: LaunchTN covers 100% of basic life and AD&D insurance
• Paid Time Off: 4 weeks PTO + federal holiday schedule + office closed Christmas Eve through New Year + day off for your birthday
• Other items: $90/month cell phone stipend
• Pet-friendly office