Marketing Coordinator

Coshocton, OH (On-site)

Salary Not AvailableEntry Level1+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the content and channel mix for a product-focused B2B business, translating technical details into clear marketing copy while keeping websites, social media, and print collateral accurate and on-brand. Own trade show support and print materials coordination, with data-driven reporting on web and social performance to guide updates.

  • Coordinate and execute electronic marketing, print collateral, and trade show support.
  • Own website updates, copy, social media, and regular email campaigns for a consistent brand presence.
  • Track and report on web and social effectiveness to inform future content and campaigns.

Job Description

Responsibilities

  • Coordination of Electronic Marketing & Media
  • Writes, coordinates, and edits copy for website updates, press releases, product literature, and email marketing.
  • Manages and edits content for external website to ensure that content is accurate and current. Implements new pages and regular content updates to keep website fresh.
  • Implements and manages company social media presence (e.g. Twitter, Instagram, Linked-In).
  • Designs, implements, and manages regular email marketing communications (e.g. e-newsletters, flyers, holiday greetings, etc.).
  • Generates regular reports to management on effectiveness of web and social media communications.
  • Coordination of Print Marketing Media Collateral
  • Manages consistent company image through logo, letterhead, business cards, presentation templates, signage, labels, and other internal and external documents.
  • Works with the sales department to generate and maintain printed marketing collateral (e.g. advertisements, product data sheets, white papers, company brochures, etc.).
  • Identifies new documents needed, writes and edits copy, generates layouts and graphics, and produces finished documents with a consistent company-wide look and feel.

Requirements

  • Excellent organizational and project management skills. Must have the ability to manage and generate content under pressure and meet tight deadlines.
  • Able to take technical information about products and rewrite for a wider non-technical audience.
  • An understanding of good marketing principles, including how to utilize graphics and social media platforms in marketing communications.
  • Must be self-motivated, confident, energetic, and creative.
  • Must be articulate and professional in both verbal and written communications
  • Ability to commute to Coshocton, OH 43812 (Required)
  • Experience in Marketing: 1 year (Required)

Preferred

  • Experience in using layout software is a plus (e.g. Microsoft Office, Canva)

Benefits

  • Company-paid premiums for Health, Dental, Vision, Life, and Disability insurance
  • 401(k) plan with company match
  • Paid Parental, Vacation, Sick, Holiday, and Bereavement leave
  • Employee discount
  • Health insurance
  • Life insurance
  • Paid time off
  • Parental leave
  • Vision insurance
Wiley Companies logo

Wiley Companies

Wiley Companies is an ISO 9001:2015 and FSSC 22000 certified custom chemicals and food ingredients manufacturer with facilities in Coshocton, OH, and New Albany, OH. Established as an Ohio corporation in 1981, Wiley has grown from a small research chemical sales business in specialty hydrocarbons and fine chemicals to a fully capable GMP manufacturer with a wide portfolio of products and services in the fine chemical, food ingredient, pharmaceutical, and nutritional supplement markets.Closely held and operated since its founding in 1981, Wiley maintains a skilled staff of over 200 employees with the expertise and dedication to guide a process from the laboratory bench through full-scale plant construction and GMP quality production. We have the capabilities to perform processes on a “kilo” scale and on a scale of thousands of metric tons per year.Since our founding in 1981, Wiley has specialized in high purity product solutions for the chemical and food ingredients industry.Our Nutritional and Health products include:-AlaskOmega® Omega-3 and Omega-7 Concentrates (EE & TG)-Specialty Fatty Acids-Custom Bulk Ingredient ManufacturingOur Fine Chemical products and services include:-Specialty Hydrocarbon Gases-Fine Chemicals-Custom Chemical Manufacturing services-Custom Distillation-Custom Separations (crystallization)

Founded in 1981
Coshocton, Ohio, USA
105 employees (2 in marketing)

Traffic Signals

Monthly Visitors
3.8K
Traffic Source Mix
Search
34.7%
Direct
49.5%
Referral
5.9%
Social
8.7%
Paid
1.2%

Headcount Trend

Current headcount: ~105

Marketing Team

Marketing Team Size
1 (1% of company)
Marketing Roles Posted (Last 30 Days)
1

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