Responsibilities

• Support the development and execution of marketing plans that drive Ticket Sales and Retail objectives, including single-game tickets, multi-game plans, memberships, merchandise initiatives, and lead generation campaigns.
• Coordinate day-to-day project timelines, deliverables, and communications across internal stakeholders and external partners to help ensure campaigns launch on time and meet objectives.
• Assist with media planning and creative development across digital advertising, including paid social, search, programmatic and CTV, as well as traditional media and out-of-home channels.
• Collaborate with the Creative team to coordinate advertising and promotional assets, manage timelines and approvals, and ensure approved materials are delivered to the appropriate channels.
• Partner with the Retail team to support merchandise launches, promotional campaigns, key retail moments, and other initiatives designed to drive traffic and sales.
• Coordinate with Ticket Sales to ensure marketing campaigns support sales priorities and generate qualified leads for ticket products.
• Partner with Ticket Sales & Service teams to support member events, communications, and retention campaigns.
• Support email and SMS marketing campaigns focused on ticket sales, retail, engagement, and retention.
• Contribute to database growth and email/SMS list-building initiatives that support long-term audience development and revenue opportunities.
• Work with the Business Intelligence team to monitor campaign performance, audience data, and results while identifying opportunities for optimization.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 1–2 years of relevant marketing experience, preferably with a professional sports team, entertainment property, consumer brand, agency, retail organization, or similar environment.
• Experience supporting marketing campaigns across digital and/or traditional channels.
• Strong organizational and project coordination skills with the ability to manage multiple initiatives and deadlines.
• Highly collaborative, proactive, adaptable, and detail-oriented in fast-moving environments.
• Team-oriented with strong interpersonal skills and the ability to build productive relationships across departments and with external partners.
• Strong written and verbal communication skills with attention to detail and brand alignment.
• Interest in sports, live entertainment, retail, and revenue-driving marketing initiatives.
• Flexibility to work nights, weekends, and holidays as needed.

Benefits

• Comprehensive Medical, Dental, and Vision benefits for employees and dependents
• Paid Time Off + 11 Paid Holidays + Summer Fridays
• Employer 401(k) match
• Cell Phone Stipend
• Sacramento Kings home game tickets, team store discounts, and more!