Marketing Coordinator

Arlington, TX (On-site)

Salary Not AvailableMid Level

Posted 2 months ago

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Job Summary

Own and optimize end-to-end digital marketing across paid, earned, and owned channels to drive engagement, conversions, and lead generation through data-driven testing and cross-functional content collaboration.

  • Plan and execute integrated campaigns across paid, earned, and owned channels; measure performance with HubSpot and GA4; continuously optimize via A/B testing and KPIs.
  • Collaborate with creative partners to produce on-brand assets and maintain accuracy, consistency, and budget alignment.
  • Develop and manage organic and paid social, video, and email campaigns to grow brand presence and engagement.

Job Description

Own and optimize end-to-end digital marketing across paid, earned, and owned channels to drive engagement, conversions, and lead generation through data-driven testing and cross-functional content collaboration.

  • Plan and execute integrated campaigns across paid, earned, and owned channels; measure performance with HubSpot and GA4; continuously optimize via A/B testing and KPIs.
  • Collaborate with creative partners to produce on-brand assets and maintain accuracy, consistency, and budget alignment.
  • Develop and manage organic and paid social, video, and email campaigns to grow brand presence and engagement.
  • Create high-impact content including videos, graphics, and targeted email workflows to support lead generation and nurturing.
  • Repurpose and optimize content into digital assets (guides, infographics, email features) to maximize reach and support demand generation.
Silmid logo

Silmid

3.5 Glassdoor

Headquartered in Coleshill near Birmingham, UK, Silmid (www.silmid.com) is an ecommerce distributor of specialty chemicals and consumables used throughout aerospace and aviation, supplying customers in over 100 countries for 45 years. Founded in 1980, Silmid supports customers in the aerospace OEM, MRO, airline, helicopter, general aviation, and defense segments. Silmid is a fully certified and Authorized Distributor of key suppliers including 3M, Aeroshell, AkzoNobel, Henkel, PPG Aerospace, and more, and can source 14,000 items from over 400 vendors to meet customer requirements. Silmid’s key value proposition is the on-demand supply of product, primarily via its full-service, multi-lingual, and multi-currency ecommerce website. Silmid offers a range of value-added services including inventory management, product repackaging, and the export of hazardous materials.

Founded in 1980
Coleshill, England, GBR
50 employees (4 in marketing)
68% recommend to a friend

Traffic Signals

Monthly Visitors
141.1K
Monthly Google Ads Budget
$99
Traffic Source Mix
Search
61.8%
Direct
29.5%
Referral
5.2%
Social
2.1%
Paid
1.2%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
4 (8% of company)