Marketing Coordinator

USA (Remote)

$70K/yr – $80K/yrEntry Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own multi channel campaign orchestration and storefront optimization across Shopify and Amazon, delivering on schedule launches and measurable storefront performance.

  • Campaign Management: coordinate with brand, creative, and agency partners to ship paid, email, affiliate, and partner campaigns.
  • Website & Marketplace Execution: maintain and merchandise storefronts, update product pages and merchandising placements, and optimize conversions.
  • Project Delivery & Reporting: identify risks, coordinate external partners, and translate performance data into actionable leadership insights.

Job Description

Responsibilities

  • Campaign Management: Coordinate with the internal brand and creative teams and agency partners to plan and execute marketing campaigns across paid media, email, affiliate, and partner channels
  • Help manage promotional calendars and campaign timelines across multiple concurrent initiatives
  • Coordinate the development and delivery of creative assets with internal team members and external partners
  • Work closely with internal stakeholders and external partners to ensure campaigns launch on schedule and align with broader business objectives
  • Website & Marketplace Management: Maintain, optimize, and merchandise Rocky Talkie's digital storefronts across Shopify, Amazon, and other channels
  • Coordinate updates to product pages, landing pages, navigation, promotional content, educational resources, business listings, and merchandising placements
  • Work closely with brand, creative, and product teams to ensure product information, imagery, and messaging remain accurate and up to date
  • Support the creation, testing, and optimization of website content to improve customer experience and conversion rates
  • Manage updates to Amazon listings, A+ content, storefronts, product imagery, and other marketplace assets
  • Help identify opportunities for experimentation through A/B testing, content improvements, and merchandising adjustments

Requirements

  • 2–5+ years of experience in marketing, project management, e-commerce, or related roles
  • Experience coordinating and executing multi-channel marketing campaigns
  • Strong organizational and project management skills
  • Proven attention to detail and follow-through across multiple concurrent initiatives
  • Comfort working cross-functionally and driving projects to completion
  • Excellent written and verbal communication skills
  • Experience working with marketing analytics, reporting tools, and performance data
  • Extra consideration given to candidates with experience in consumer electronics, outdoor industry, e-commerce, or technical products.
  • Shopify
  • Amazon Seller Central

    Benefits

    • Healthcare Plan (Medical, Dental, and Vision)
    • Retirement Plan with Matching
    • Paid Time Off (Vacation, Sick, and Holidays)
    • Paid Family Leave (Maternity, Paternity)
    • Paid Short Term & Long Term Disability
    • Performance-Based Bonus
    • And of course, plenty of Rocky Talkie gear to fuel your next adventure!
    Rocky Talkie logo

    Rocky Talkie

    Rocky Talkie launched in late 2019 with its flagship Mountain Radio made for climbers and skiers to communicate in the backcountry. Since then, we have grown to be well known in the adventure sports industry, with two best in class radios and a rapidly growing base of happy customers. We have a passionate and highly motivated team who are stoked to continue changing the radio industry for the better. Our team is motivated every day knowing that better communication in the backcountry saves lives. As part of this mission, we donate $2 per radio to search and rescue teams around the country.

    Founded in 2019
    Denver, North Carolina, USA
    20 employees (4 in marketing)

    Traffic Signals

    Monthly Visitors
    135.4K
    Monthly Google Ads Budget
    $6.2K
    Traffic Source Mix
    Search
    46.9%
    Direct
    43.7%
    Referral
    5.2%
    Social
    2%
    Paid
    2.1%

    Headcount Trend

    Current headcount: ~20

    Marketing Team

    Marketing Team Size
    2 (10% of company)