Marketing Coordinator

USA (Remote)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own multi-channel marketing operations and ecommerce cadence by coordinating campaigns, website and marketplace updates, and cross-functional delivery to hit launch timelines and conversion goals.

  • Campaign Management: coordinate multi-channel campaigns across paid, email, affiliates, and partners.
  • Website & Marketplace: maintain storefronts on Shopify and Amazon, update pages and merchandising.
  • Project & Process: streamline workflows, manage agencies and vendors, surface risks before they derail launches.

Job Description

- Campaign management across paid media, email, affiliate, and partner channels coordinating with brand and creative teams and agency partners. - Manage promotional calendars and campaign timelines across concurrent initiatives. - Coordinate development and delivery of creative assets with internal and external partners. - Work with internal stakeholders and external partners to ensure campaigns launch on schedule and align with broader business objectives. - Website & marketplace management of storefronts across Shopify, Amazon, and other channels. - Coordinate updates to product pages, landing pages, navigation, promotional content, educational resources, business listings, and merchandising placements. - Work with brand, creative, and product teams to keep product information, imagery, and messaging accurate and up to date. - Support creation, testing, and optimization of website content to improve customer experience and conversion rates. - Manage updates to Amazon listings, A+ content, storefronts, product imagery, and other marketplace assets. - Identify opportunities for experimentation through A/B testing, content improvements, and merchandising adjustments.
Rocky Talkie logo

Rocky Talkie

Rocky Talkie launched in late 2019 with its flagship Mountain Radio made for climbers and skiers to communicate in the backcountry. Since then, we have grown to be well known in the adventure sports industry, with two best in class radios and a rapidly growing base of happy customers. We have a passionate and highly motivated team who are stoked to continue changing the radio industry for the better. Our team is motivated every day knowing that better communication in the backcountry saves lives. As part of this mission, we donate $2 per radio to search and rescue teams around the country.

Founded in 2019
Denver, North Carolina, USA
20 employees (4 in marketing)

Traffic Signals

Monthly Visitors
135.4K
Monthly Google Ads Budget
$6.2K
Traffic Source Mix
Search
46.9%
Direct
43.7%
Referral
5.2%
Social
2%
Paid
2.1%

Headcount Trend

Current headcount: ~20

Marketing Team

Marketing Team Size
2 (10% of company)