Marketing Coordinator at La Vida Hospitality | North Myrtle Beach, SC

La Vida Hospitality

Marketing Coordinator

North Myrtle Beach, SC (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive on-brand event marketing and local activations for La Vida Hospitality Group as a Marketing Event Coordinator.

Own end-to-end event execution and on-site guest experience for activations.
Must-have: ability to manage on-site logistics and coordinate vendors.
Standout: multi-brand hospitality context with brand ambassador duties across two sister locations.

Job Description

Responsibilities

Execute marketing strategies aligned with annual business goals to drive traffic, engagement, and revenue
Partner with the Marketing Manager to plan and execute local marketing initiatives and activations, achieving attendance, revenue, and ROI targets per event
Serve as on-site liaison between marketing & operations to ensure seamless execution and high guest experience
Lead end-to-end event execution, delivering on-time, on-budget events that meet or exceed attendance and revenue goals. This includes setup, on-site management, and breakdown
Manage onsite and community event logistics, including promotional materials, vendor management, entertainment scheduling, and activation timelines
Manage and schedule live entertainment, in collaboration with the Marketing Manager
Manage onsite signage material planning and placement
Support social media execution through content creation, storytelling, and real-time coverage. Capture high-quality photo and video content to support marketing efforts
Complete post-event recaps, tracking key metrics (attendance, revenue, engagement, ROI) and applying learnings to improve future performance
Analyze sales and expense data to inform strategy and contribute to monthly and period reporting
Identify and activate community partnerships that drive brand awareness, local engagement, and incremental revenue
Act as a brand ambassador, consistently representing and bringing the LVH brands to life

Requirements

Must be at least 21 years of age
Must be eligible to work in the United States
Must have reliable transportation to and from work

Preferred

College degree in Marketing preferred
2+ years of experience in marketing preferred
A combination of practical experience and education will be considered as an alternative
Working knowledge in various marketing methodologies i.e. print, television, radio, social, etc. preferred
Proficiency in computer usage, record keeping, and filing
Professional communication skills both verbal and written
Strong planning and organizational skills
A self starting work ethic and the ability to multitask, prioritize and adapt to changing situations
Microsoft Office skills and proficient in Google G Suite products

Benefits

Unlimited growth potential with salaried management opportunities
Paid time off & retail benefits for full-time hourly team members
Travel & adventure opportunities
Team events + outings
Health benefits for salaried employees
Food, beverage & retail discounts for all staff
Local lifestyle perks like paddleboarding & kayaking discounts
Celebrate Wellness program dedicated to supporting employee wellness
Professional leadership development and continuous coaching & mentorship
and tons more! We’re firm believers in working & playing hard and we want to find people who share that same passion with us, so if that sounds like your kind of vibe, apply to join our team today!

La Vida Hospitality

La Vida Hospitality Group isn't your average run-of-the-mill hospitality group. Rather, we're a group of lifestyle brands dedicated to providing unforgettable hospitality experiences & memories for both our employees and our guests! Our company is made up of 3 brands including Crooked Hammock Brewery, Big Chill (Beach Club & Surf Cantina), and Taco Reho. When you step into any one of our locations, we want you to feel like you're right at home. Whether you're hopping in a hammock at Crooked, sippin' on an oceanside orange crush at Beach Club, hanging with the locals at Cantina, or jammin' out with the crew at Taco Reho, when you're visiting La Vida, it's all about making memories.We keep it pretty simple at La Vida Hospitality Group. We believe in celebrating each other, practicing hospitality, learning inspiring & teaching, and most of all, Enjoying the Ride! And on that note, we welcome you to come along and Enjoy the Ride with us.

Founded in 2004

Rehoboth Beach, Delaware, USA

51 employees (13 in marketing)

www.lavidahospitality.com