Marketing Coordinator

Port Washington, NY (Hybrid)

$50K/yr – $55K/yrEntry Level1+ years expFull time

Posted 4 days ago

Job Summary

Own the coordination and execution of multi-channel brand campaigns, from planning to asset creation and vendor collaboration, while tracking performance and aligning with sales and eCommerce inputs.

  • Lead cross-channel campaign planning, asset production, and partner coordination
  • Monitor trends and update PDP/brand pages with insights
  • Keep launches on schedule through managed calendars and cross-functional alignment

Job Description

Responsibilities

  • Assist in the development and execution of brand marketing campaigns across a variety of channels, including digital, social, experiential, and PR.
  • Coordinate with creative teams, agencies, and freelancers to help produce photo and video assets.
  • Support the planning, timeline management, and execution of new product launches and seasonal campaigns.
  • Manage omni-channel marketing calendars (inclusive of national and retailer activations), project trackers, and cross-functional deliverables to keep initiatives on schedule.
  • Support the creation of product-focused materials such as key messaging documents, product one-pagers, and product comparison tables.
  • Monitor beauty trends, competitive brand activities, and consumer insights to inform marketing strategies.
  • Assist with the creation of brand forecast & maintain refreshing of data.
  • Send monthly recap to the team with an update on monthly performance, what franchises, designs, colors worked.
  • Support the execution of Customer Marketing programs across national and speciality retailers (e.g., Amazon, Walmart, Target, Ulta, Sally Beauty, etc.).
  • Coordinate updates to Product Detail Pages (PDPs), brand shops, and retailer landing pages, ensuring consistency with brand guidelines and retailer deadlines.

Requirements

  • 1–3 years of marketing experience in beauty, CPG or retail
  • Strong project management and organizational skills with excellent attention to detail
  • Comfort working cross-functionally with a wide variety of internal and external partners
  • Ability to work against quick deadlines in a fast-paced environment
  • Strong written and verbal communication skills
  • Proficiency in Microsoft Office (Excel, PowerPoint, Outlook); familiarity with project management tools (e.g., Monday.com)
  • A passion for the beauty industry and a proactive, can-do attitude

Preferred

  • Experience with eRetail vendor portals (e.g., Amazon Seller/Vendor Central, Target Kiosk, Walmart SupplierOne, etc.)
  • Exposure to eRetail media platforms (e.g., Amazon Advertising, Target Roundel, Walmart Connect)
  • Familiarity with review syndication partners (e.g., Bazaarvoice, PowerReviews)
  • Comfort navigating Nielsen and/or Tableau

Benefits

  • Perks: Health benefits (Medical, dental, vision, AD&D, Life), 401(k) matching, PTOs, Company holidays, Summer Fridays & more!
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Dashing Diva

Dashing Diva's mission is to transform the nail experience as a DIY beauty brand. We started out in 2002 in Port Washington, NY, and in 2009, we opened our offices in South Korea. We now have global offices in the US, South Korea, China, and Vietnam. We pride ourselves on collaboration, as we work with our global team members during the product development and creative execution processes. Over the years, we have topped the DIY beauty market by creating a salon-perfect experience that can be achieved at home. We continue to revolutionize the nail space by leading with trend and innovation, and we are looking for passionate and creative team members to join the journey!

Founded in 2002
Port Washington, New York, USA
135 employees (26 in marketing)

Salaries

Posted range

$50K/yr – $55K/yr

Taken straight from the job posting.

See all Dashing Diva salaries

Marketing Team

Marketing Team Size
13 (10% of company)
Median Career Experience
14 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
423K
Monthly Google Ads Budget
$3.9K
Traffic Source Mix
Search
28.1%
Direct
60.1%
Referral
3.9%
Social
6.8%
Paid
0.9%

Headcount Trend

Current headcount: ~135
Dashing Diva logo

Marketing Coordinator

Dashing Diva · Port Washington, NY · Hybrid