Responsibilities

• Support the execution of aftermarket marketing plans and integrated campaigns across digital, social, email, retail, and traditional channels
• Assist with the development, coordination, and deployment of marketing content for websites, email communications, social media, print collateral, presentations, and promotional materials
• Conduct research and basic data analysis to support marketing strategies, campaign effectiveness, competitive analysis, and customer insights
• Perform administrative and coordination tasks related to marketing projects, timelines, and budgets
• Contribute to various marketing projects and initiatives as assigned
• Assist with media mix planning and execution across digital, social, email, retail, and traditional media
• Support email marketing campaigns, including content coordination, list management, and basic performance tracking
• Help manage website content updates and coordinate with internal or external resources as needed
• Collect, track, and report basic marketing performance metrics such as campaign results, website traffic, and email engagement
• Support content development for social media platforms (e.g., Facebook, Instagram, YouTube) aligned with brand voice and campaign objectives

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience) required
• 3+ years of experience in a marketing, communications, or related role preferred

Nice to have

• Interest in automotive, aftermarket, industrial, or technical product environments