Responsibilities

• Develop and implement marketing campaigns focused on home care client acquisition.
• Build and maintain relationships with potential clients, referral sources, and industry partners to expand the company's network.
• Identify new business opportunities through market research and outreach efforts.
• Coordinate promotional activities, including digital marketing, community engagement, and industry events.
• Collaborate with sales and operations teams to ensure alignment of marketing strategies with business goals.
• Track and analyze campaign performance metrics to optimize marketing efforts.
• Prepare marketing materials such as brochures, presentations, and digital content tailored to the home care sector.
• Stay informed about industry trends, competitor activities, and regulatory changes affecting home care services.

Requirements

• Proven experience in marketing, specifically within the home care or healthcare industry is highly preferred.
• Demonstrated success in client acquisition and building new business relationships.
• Strong communication and interpersonal skills to effectively engage with diverse stakeholders.
• Ability to develop strategic marketing plans and execute them efficiently.
• Experience with digital marketing tools, CRM systems, and market analysis is advantageous.
• Prior experience working in a fast-paced environment with a focus on growth initiatives is desirable.

Benefits

• Flexible schedule