Responsibilities

• Serves as marketing execution supporting clients, working from direction set by the Director and Brand Strategist
• Responsible for writing & assembling content & digital assets to support the tactical execution of marketing campaigns
• Executes weekly social media posts and evaluates client channels for weekly boosting
• Manages client social media accounts daily; responsible for executing on shared strategy including scheduling, publishing, and follower engagement
• Writes & builds clients' emails and newsletters in preparation for BOI internal review and execution
• Executes campaign calendars and promotional timelines with the Director and Brand Strategist
• Produces and updates website/event-page content from approved copy and direction
• Provides consistent reporting on campaign performance (opens, clicks, registrations)
• Keeps campaign assets, calendars, and shared trackers (e.g., Asana) up to date and organized
• Coordinates directly with part-time, task-based support on hand-offs for email builds and social scheduling