Marketing Coordinator

Western Springs, IL (Hybrid)

$45K/yr – $50K/yrEntry Level1+ years expFull time

Posted 8 hrs ago

Job Summary

Own local store marketing programs for franchisees, coordinating promotions, events, and loyalty/digital initiatives across locations.

Develop and manage local marketing calendars and campaigns
Collaborate on digital and loyalty initiatives with franchisees

Job Description

Responsibilities

Local Store Marketing
Support Franchisees with local marketing initiatives designed to grow instore and online sales including catering opportunities.
Assist locations with planning and executing local events, grand openings, sponsorships, and community engagement activities.
Promotional Planning
Develop and execute quarterly marketing calendars for individual Franchisee locations.
Implement national promotions through media placement, franchisee coordination and monitor performance.
Executes all orders for all in-store marketing material.
Closely work with Operations team to ensure stores are ready for promotional launches.
Loyalty & Digital Marketing
Implement offers & initiatives through targeted Rewards App campaigns.

Requirements

Bachelor’s degree in marketing, business, communications, or related field preferred.
1-3 years of marketing experience in restaurant, retail, or franchise setting.
Experience with local store marketing, loyalty programs, and digital marketing.
Skilled communicator with good interpersonal skills and ability to build and manage relationships
Strong project management, communication and organizational skills.
Proficient in the suite of office tools from Microsoft, Google, and Apple

Preferred

Basic knowledge of Adobe Creative Cloud, including InDesign, Illustrator, and Photoshop

BAB Systems, Inc.

3.9 Glassdoor

Since 1993, BAB has grown into a nationally-known franchisor of a fast casual restaurant concept with complementary products, a reasonable investment level, and an inherent competitive advantage as the low-cost producer in our segment. Moreover, our company stands apart from the crowd with our continuing advancement and consumer appeal because of our commitment to excellence in all aspects of our business.Our Big Apple Bagels® and My Favorite Muffin® Restaurants have so much more in store than just our fabulous fresh bagels, muffins, and cream cheese. Our restaurants offer a casual yet comfortable atmosphere in which you can order to-go or linger in our dining area with our wide assortment of breakfast and lunch items, treats, and beverages. Our stores feature our own Brewster's® Coffee brand brewed coffee and specialty drinks. If you've been to one of our restaurants, you've seen -- and tasted -- what keeps our customers coming back for more.A word from our President and CEO, Michael Evans: "Our success begins with fresh, made-from-scratch, premium bakery and baked goods...bagels, breads, muffins, and more. And, because the majority of our restaurants are both manufacturing and retail units, we have a streamlined distribution and operating system. Our unique approach in offering fresh, made-from-scratch food to our customers - coupled with a low initial investment level - is a formula for success. Success from scratch that is..." The Company's stock is traded on the NASDAQ under the symbol BABB. Visit www.babcorp.com for additional information.

Founded in 1993

Deerfield, Illinois, USA

23 employees (3 in marketing)

www.babcorp.com

1% recommend to a friend

1% CEO approval