Marketing Coordinator – Athletic & Entertainment Facilities

Springfield, MO (Unknown)

Salary Not AvailableEntry Level1+ years expFull time

Posted 3 weeks ago

Job Summary

The Marketing Coordinator will own end-to-end venue marketing for Great Southern Bank Arena and Juanita K. Hammons Hall, driving event awareness, ticket sales, and guest experience through digital marketing, PR, social media, and community engagement while coordinating with university partners, promoters, and artists on a diverse events calendar.

  • Own end-to-end venue marketing programs
  • Collaborate with university departments, promoters, touring partners, and artists
  • Drive events calendar across concerts, sports, family shows, and university events

Job Description

Responsibilities

  • The Marketing Coordinator – Athletic & Entertainment Facilities develops, implements, and evaluates comprehensive marketing strategies that promote events, programs, premium experiences, venue rentals, and services for Great Southern Bank Arena and Juanita K. Hammons Hall. The Marketing Coordinator is responsible for increasing event awareness, driving ticket sales and attendance, supporting revenue generation, enhancing the guest experience, and strengthening the public image of both venues through digital marketing, advertising, public relations, social media, graphic design, and community engagement. The position collaborates closely with internal university departments, promoters, touring partners, artists, and community organizations to successfully market a diverse calendar of concerts, theatrical performances, athletic events, family shows, university events, and special events.

Requirements

  • Education: A bachelor’s degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration, or a related field is required.
  • Experience: At least one year of professional experience in marketing, communications, event marketing, sports marketing, entertainment marketing, or a related field is preferred.
  • Skills: Excellent verbal, written, and interpersonal communication skills are required. The ability to work collaboratively with internal and external stakeholders while maintaining attention to detail is required. Strong organizational and project management skills are required with the ability to manage multiple projects and deadlines simultaneously. Content creation experience utilizing social media platforms including Facebook, Instagram, X, TikTok, YouTube, and LinkedIn for marketing campaigns is required.
  • Experience with Canva and Adobe Creative Suite, including Photoshop, Illustrator, and Premiere Pro, is preferred.
  • Knowledge of website content management systems, email marketing platforms, photography, videography, video production and editing, digital advertising (Meta Ads Manager, Google Ads, Google Analytics, SEO, and SEM), analytics, and Microsoft Office is preferred.

Preferred

  • Experience with Canva and Adobe Creative Suite, including Photoshop, Illustrator, and Premiere Pro, is preferred.
  • Knowledge of website content management systems, email marketing platforms, photography, videography, video production and editing, digital advertising (Meta Ads Manager, Google Ads, Google Analytics, SEO, and SEM), analytics, and Microsoft Office is preferred.
Missouri State University logo

Missouri State University

Community engagement. Ethical leadership. Cultural competence. This is our mission, and you are a part of it. Our public affairs mission is one of Missouri State’s strongest attributes — its most defining quality. It’s at the core of everything we do. That's how we make our Missouri Statement.

Founded in 1905
Springfield, Missouri, USA
5.1K employees (231 in marketing)

Marketing Team

Marketing Team Size
126 (2% of company)
Median Tenure
5.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$699.2K
Last Raise
$549.2K
Grant, 1 years ago

Funding History

  • Feb 2025
    Grant • $549.2K
  • Sep 2023
    Grant • $150K
  • Jul 2022
    Grant

Traffic Signals

Monthly Visitors
992K
Monthly Google Ads Budget
$15.3K
Traffic Source Mix
Search
36.5%
Direct
56.8%
Referral
4.9%
Social
1%
Paid
0.7%

Headcount Trend

Current headcount: ~5.1K

Recent News

Missouri State University logo

Marketing Coordinator – Athletic & Entertainment Facilities

Missouri State University · Springfield, MO · Unknown