Responsibilities

• Marketing & Branding
• Assist in the development and execution of annual marketing plans aligned with the bank’s strategic goals, which may vary by location.
• Coordinate and implement multi-channel marketing campaigns, including digital, social media, print, email, and in-branch promotions.
• Maintain brand consistency across all locations and customer touchpoints.
• Manage and update website content and ensure optimization of digital presence (SEO, analytics, and user experience).
• Create marketing materials such as brochures, advertisements, presentations, and internal communications.
• Work in conjunction with bank compliance officer to ensure all marketing materials/efforts follow applicable laws and regulations.
• Community Relations & Engagement
• Represent the bank at community events, sponsorships, and nonprofit activities.
• Build and maintain relationships with local organizations, chambers of commerce, schools, and community groups.

Requirements

• Bachelor’s degree in marketing, communications, business, or related field required.
• Minimum of 2–5 years of experience in marketing, communications, or community relations (financial services experience preferred).
• Strong written and verbal communication skills.
• Proficiency with digital marketing tools (social media platforms, email marketing, CRM systems).
• Excellent organizational and project management skills with attention to detail.
• Ability to work independently and collaboratively across multiple locations.
• Strong interpersonal skills and passion for community involvement.

Preferred

• Graphic design and social media content creation experience preferred.

Benefits

• Health and Wellness Benefits: Eligible employees receive comprehensive medical, dental, and vision insurance plan options. Short term disability via Minnesota Paid Family Medical Leave plus employer paid long term disability.
• Retirement Options: 401(k) Retirement Savings Plan with a 100% company match up to 3% of compensation after one year of service plus a 50% company match from 3% and 5% of compensation. For more than 10 consecutive years, the bank has also paid an additional 2% discretionary profit-sharing contribution for those enrolled in the plan (these remain discretionary and are not guaranteed).
• Paid Time Off (PTO): FM BANK offers Paid Time Off, Paid Federal Holidays and Minnesota-compliant Paid Leave / Earned Sick and Safe Time (ESST).
• Bonus Potential: Discretionary