Responsibilities

• Community Growth & Acquisition
• Develop and execute creator acquisition strategies across organic, referral, partnership, influencer sourcing, and paid channels.
• Grow strategic creator segments aligned with business priorities. (Beauty, Family, Fashion, Food)
• Manage creator sourcing initiatives and optimize acquisition performance through data-driven insights.
• Monitor market trends, competitor activities, and creator behaviors to continuously improve acquisition strategies.
• Creator Engagement & Lifecycle Marketing
• Build and optimize creator activation, education, and retention strategies throughout the creator journey.
• Manage CRM lifecycle campaigns to onboard, activate, educate, and re-engage creators.
• Develop engaging community initiatives including My Club, VIP Creator programs, webinars, events, and educational campaigns.
• Continuously improve the creator experience through community feedback and performance analysis.

Requirements

• Already had 1-2 years' experience in Community Management, Influencer Marketing, CRM, Growth Marketing, or Creator Economy.
• Strong understanding of influencer marketing, social media platforms, and community engagement strategies.
• Experience with CRM and lifecycle marketing.
• Knowing Customer.io , Modash, Tableau, Later, or similar marketing tools is a plus.
• Strong project management and stakeholder management skills.
• Data-driven mindset with the ability to translate insights into actionable recommendations.
• Excellent Oral presentation & Communication skills.
• Passion for the creator economy and digital marketing.