Responsibilities

• Plan, coordinate, and implement diversified, year-round, county-wide parks and recreation programs, with special attention to Park Rx programming.
• Collaborate with program staff to develop and execute marketing and promotional strategies for programs, events, facilities, and services.
• Create, manage, and maintain content across digital platforms, including social media, websites, email campaigns, online calendars, and digital newsletters.
• Design and produce marketing and promotional materials such as flyers, brochures, press releases, advertisements, and signage.
• Ensure consistent branding, messaging, and visual identity across all marketing and communication channels.
• Track, analyze, and report on marketing performance metrics; recommend strategies for increased engagement, participation, and reach.
• Build and maintain positive relationships with community members, partners, sponsors, volunteers, and stakeholders.
• Coordinate and represent the department at community outreach efforts, including special events, public meetings, and promotional activities.
• Support volunteer recruitment, training, coordination, and recognition efforts.
• Develop, coordinate, and manage sponsorships and partnerships to enhance programs, events, and revenue opportunities.

Requirements

• Bachelor's Degree in Marketing, Recreation, or another related field.
• 2-4 years’ experience in recreation OR any equivalent combination of acceptable training/experience.
• Must be able to speak and understand the English language in an understandable manner in order to carry out essential job duties.
• Must possess good communication and interpersonal skills.
• Must possess initiative and problem-solving skills.
• Must possess the ability to function independently, have flexibility and work effectively with co-workers and staff.
• Must possess a valid Pennsylvania driver's license and a willingness to travel as needed to carry out essential job duties.
• Must possess the ability to make independent decisions when circumstances warrant such action.
• Must possess thorough knowledge of principles/practices of recreational planning and management.
• Must possess ability to prepare budgets, oversee expenditures and seek program sponsorships.