Marketing & Communications Specialist - Web & Graphic Design

Savannah, GA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive city web content and graphic design to improve accessibility and resident experience.

  • Own planning, creation, and upkeep of web content and visuals per standards.
  • Must-have: Experience redesigning a website and managing a CMS.
  • Standout: Analytics-informed improvements across departments with cross-functional collaboration.

Job Description

Responsibilities

  • Plan, write, and improve navigational labels, UX content, web page content, and training materials according to established content standards.
  • Monitor the existing website and analytics to determine revision or refinement needs; determine causes of malfunctions or inefficiencies and incorporate corrections.
  • Manage and maintain website content through the City’s content management system (CMS), including page creation, updates, and content organization.
  • Prepare user system and process documentation; assist in formulating and enforcing documentation standards.
  • Create new resident-centric content standards as needed and ensure they are applied effectively.
  • Ensure web content meets accessibility and usability standards and aligns with user experience best practices.
  • Train collaborators (e.g., City departments, vendors, and team members) on content standards, plain language, web writing best practices, and web application usage.
  • Plan and facilitate co-writing and information architecture workshops with users and stakeholders.
  • Lead or assist in website redesign and continuous improvement initiatives focused on usability, accessibility, and resident experience.
  • Work openly and collaboratively with a multidisciplinary team to effectively implement content recommendations.

Requirements

  • Bachelor’s degree in computer science, computer programming, application development, web development, graphic design, graphic arts, journalism, public relations, marketing, mass multimedia communications, or a closely related field plus at least three (3) years progressively responsible experience in web content management, digital communications, computer-based graphic illustration, layout and design, marketing and promotion, and/or communications, or any equivalent combination of education, training, and experience.
  • Experience with information organization and information architecture.
  • Experience redesigning or significantly improving a website.
  • Experience as a trainer or instructor
  • Knowledge of ADA compliance requirements
  • Experience with content management systems.
  • Conversant in user experience design best practices.
  • Working knowledge of HTML, CSS, and JavaScript.
  • Knowledge of graphic design principles including layout, typography, color, and visual hierarchy.
  • Experience with graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar design tools.

Preferred

  • Excellent communicator: Ability to take a complex subject and break it down into crisp, simple language.
  • Empathetic: Ability to imagine navigating City services and programs from the perspective of residents and identify actionable improvements in both content and design.
  • Analytical/systems thinker: Ability to envision how content and visual communications fit together across departments and platforms.
  • Relationship-builder: Ability to work with a variety of people and personalities, listen and ask questions, and cultivate relationships that promote collaboration.
  • Curious: Practices active listening, asks thoughtful questions, and seeks opportunities to learn new skills and improve existing ones.
  • Rigorous: Driven by thoughtful, quality, and detail-oriented processes and project outcomes.
  • Organized: Demonstrated ability to manage multiple projects, estimate timelines, adapt to unforeseen challenges, and meet deadlines.
  • Action-oriented: Ability to identify opportunities, navigate barriers, and develop solutions that enhance the City’s communications and processes.
  • Broad spectrum: Working knowledge of design, digital communications, and development processes to collaborate effectively across disciplines.
  • Resilient: Ability to learn from setbacks, adapt quickly, and maintain a positive approach to challenges.

Benefits

  • We offer great pay, excellent benefits to include medical, dental, and vision plans, life insurance, employee/spouse/child supplemental life insurance, short-term disability, tuition reimbursement, wellness programs, deferred compensation plan (457 B), pension plan, flexible spending account, home purchase assistance, employee referral program and 12 paid holidays!
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City of Savannah

We are a full-service government of 2,500 employees who serve a community of 140,000 citizens in a metropolitan area with a population of 350,000. Savannah is considered one of the most beautiful cities in the world, with the largest National Historic Landmark District in America, ample cultural and entertainment options, and close proximity to the beach. The City of Savannah is an equal opportunity employer that provides an exciting and challenging work environment and significant career growth opportunity.

USA
1.2K employees (60 in marketing)

Traffic Signals

Monthly Visitors
139.1K
Traffic Source Mix
Search
53.8%
Direct
40.9%
Referral
4.2%
Social
0.8%
Paid
0.2%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
44 (4% of company)

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