Responsibilities

• Develop, write, design, coordinate production, and distribute marketing and development materials supporting fundraising initiatives, organizational programs, internal communications, and community outreach.
• Develop, implement, and manage Tapestry's digital marketing presence through social media platforms, Meta advertising, Google Ads, email marketing, and other digital channels to increase philanthropic support, community awareness, and patient engagement.
• Develop and implement digital marketing campaigns and evaluate campaign performance using analytics and reporting tools.
• Develop creative and engaging content for: Social media, Blogs, Internal and external newsletters, Annual video, Annual Impact Report, Website.
• Design and coordinate the production of brochures, promotional materials, signage, branded merchandise, and other collateral as requested. All design work is done in Canva.
• In collaboration with the CDO, develop, design, produce, and coordinate the distribution of Tapestry's Annual Impact Report.
• Manage ongoing updates to the Tapestry 360 Health website in collaboration with the organization's web developer.
• Conduct market research and competitive analysis to identify trends and recommend strategies that strengthen Tapestry's visibility and community presence.
• Coordinate and manage relationships with graphic designers, printers, photographers, videographers, web developers, and other marketing vendors, including obtaining quotes and overseeing project timelines.
• Monitor campaign performance and provide regular reports on key marketing metrics, website traffic, engagement, and advertising effectiveness.

Requirements

• Minimum of three (3) years of professional marketing and communications experience, preferably supporting nonprofit organizations, healthcare organizations, or mission-driven institutions.
• Exceptional writing, editing, storytelling, and copywriting skills with experience creating content for diverse audiences.
• Strong graphic design and visual communications experience, including print and digital collateral. Experience in Canva a plus.
• Experience managing websites (knowledge of Word Press a plus), email marketing platforms (such as Constant Contact), social media platforms (experience using Buffer a plus), Google Analytics, Google Ads, and Meta advertising.
• Ability to analyze marketing data and campaign performance and provide strategic recommendations.
• Highly organized with excellent project management skills and the ability to manage multiple concurrent projects while meeting deadlines.
• Strong interpersonal skills with the ability to collaborate effectively with leadership, staff, vendors, donors, and community partners.
• Experience coordinating outside vendors and managing multiple creative projects simultaneously.
• Experience working in a FQHC, healthcare or nonprofit marketing is strongly preferred.

Benefits

• This temporary position is not eligible for company benefits.