Responsibilities

• Manages and executes marketing communications projects across print, digital, social media, email, video, PR and event channels.
• Develops and maintains the marketing calendar and coordinate project timelines, priorities and deliverables.
• Creates and updates marketing collateral including brochures, product literature, presentations, sales tools, trade show materials and customer-facing communications.
• Supports product launches and commercialization initiatives through development of launch materials and sales enablement tools.
• Coordinates trade shows, conferences, customer events and exhibitions, including logistics, vendors and post-event reporting.
• Partners with OE and Aftermarket sales teams to develop presentations, customer communications and marketing support materials.
• Coordinates agencies, freelancers, writers, designers and other external marketing resources.
• Helps reduce external agency spending through effective internal execution, project management and utilization of AI-enabled workflows.
• Maintains and updates website content, blogs, landing pages and digital assets.
• Supports social media planning, publishing and reporting activities.