Drive integrated marketing campaigns and cross-functional messaging for a B2B audience, focusing on brand visibility and lead engagement.

Responsibilities

• Develop and execute comprehensive integrated marketing campaigns that enhance brand visibility and customer engagement.
• Craft clear, compelling messaging tailored for B2B audiences, including CIOs and IT leaders.
• Create, manage, and distribute content across multiple channels, ensuring consistent brand voice.
• Collaborate with product marketing, sales, and solution teams to synchronize messaging and market outreach efforts.
• Coordinate with external agencies for design, campaign, and digital advertising activities.
• Manage the organization’s master events calendar, aligning on sponsorships, requirements and deadlines.

Requirements

• 3-7 years in marketing and communications.
• Hands-on experience with Email Marketing Providers (HubSpot, Marketo, etc.).
• Familiarity with Content Management Systems, like Sharepoint.
• Experience with CRM tools like Salesforce, SugarCRM, etc.
• Experience with Adobe Premier, Final Cut, etc.

Preferred

• Bonus if you’ve done website development or used tools such as WordPress, Sitecore, Drupal.
• Bonus if you are proficient in Google Analytics and social media insights to track and assess campaign performance.

Benefits

• Global Opportunities: Work in multi-national teams with opportunity to collaborate with colleagues and customers from all over the world.
• Flexible Work Environment: Flexible working hours and possibility to combine work from office and home (hybrid ways of working).
• Professional Development: training programs and upskilling/re-skilling opportunities.
• Career Growth: Internal growth and mobility opportunities within Orange.
• Caring and Daring Culture: Health and well-being programs and benefits, diversity & inclusion initiatives, CSR and employee connect events.
• Reward Programs: Employee Referral Program, Change Maker Awards.