Responsibilities

• Coordinate with faculty and program managers to write and disseminate public facing research briefs, project reports, and news features.
• Execute marketing strategy and campaigns; manage the production of marketing/communications in various media in accordance with unit’s approved strategic marketing plan.
• Create promotional communications that may include print, electronic, new media, social media, and other collateral of significant strategic value to implement the University’s and unit’s overall marketing goals and objectives.
• Collaborate with various subject-matter experts and stakeholders to assess project needs, establish timelines for completion, and identify desired outcomes.
• Set goals and implement tracking to monitor campaigns for effectiveness and make recommendations based on data and trends; monitor consumer and industry trends.
• Strategize and oversee the development of new, data-driven campaigns based on strategic initiatives.
• Identify, create, and update standard operating procedures for the unit; make recommendations for changes to policies and procedures.
• Develop budgets, estimate project and production costs, and monitor spending.
• Research and recommend new communications outlets when applicable; may negotiate with suppliers and vendors.
• Oversee the dissemination of print and electronic communications.

Requirements

• Education: Bachelor's degree, preferably in Business, Marketing, or related focus
• Experience: At least 5 years work-related experience

Nice To Have

• Ability to communicate effectively; possess excellent oral and written communication skills.
• Strong organizational skills and problem-solving skills.
• Ability to work independently and collaboratively, including the ability to research and gather information from varied sources.
• Knowledge of communication and marketing principles, methods, and materials, including presentation tools and techniques.
• Knowledge of website development and management, internet technologies, analysis of website statistics, and social media platforms.
• Advanced knowledge of design and publishing concepts.
• Strong editing skills and meticulous attention to detail.
• Ability to prioritize and manage multiple tasks in a fast-paced environment.

Benefits

• Generous Retirement Contributions : The State contributes 14.94% of your gross salary, and you contribute 3.68%, totaling 18.62% toward your retirement plan.
• Exceptional Health & Prescription Coverage : Enjoy access to medical, dental, and vision insurance with competitive employer contributions, that include 4 deductible options to suit your needs .
• Paid Time Off : Benefit from ample vacation, sick leave, paid holidays, and paid winter closure.
• Tuition Waiver : Employees and eligible dependents can take advantage of tuition waivers, supporting continuous education and professional growth.
• Wellness and Employee Assistance Programs : Stay healthy with wellness initiatives, counseling services, and mental health resources.