Marketing and Communications Manager, W.A. Franke College of Forestry and Conservation

Missoula, MT (On-site)

Salary Not AvailableMid Level5+ years expOther

Posted 5 months ago

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Job Summary

Drive the College of Business marketing leadership and day-to-day communications to fuel recruitment, alumni engagement, and brand positioning.

  • Must-have: Bachelor’s degree and five years of work experience in marketing and communications.
  • Standout: Manages cross-functional campaigns including collaboration with the UM Alumni Association and sub-brand development.

Job Description

Responsibilities

  • Create and execute a comprehensive marketing and communication strategy for the College
  • Serve as the project manager for the College’s day-to-day marketing and communication responsibilities as well as long-term efforts directed by college leadership
  • Collaborate with MCEE colleagues on undergraduate and graduate student recruitment, alumni and donor relations, brand development and positioning, internal communication, content and digital strategy in line with the College’s plans
  • Manage relationships with various internal and external stakeholders and create content in coordination with MCEE for the College’s academic programs, student organizations, alumni programs and related programs
  • Support the creation and editing of university-wide communication
  • Supervise interns and student workers as necessary
  • Collaborate with College leadership and MCEE to build and enhance a sub-brand and set of positioning themes to guide content strategy
  • Coordinate digital advertising and purchasing
  • Manage college/unit websites
  • Oversee marketing campaigns for undergraduate, graduate, and online programs, managing both inbound and outbound strategies

Requirements

  • Bachelor’s degree and five years of work experience in marketing and communications
  • Ability to plan, coordinate, develop, schedule, and deploy digital content
  • Demonstrate proficiency with written and verbal communication and social media content development
  • Ability to work with students both as employees, sources and subjects
  • Ability to work with a diverse group of individuals and maintain good communication and relationships with various stakeholders and internal customers
  • Ability to establish and maintain clear lines of communication with students, campus departments, outside agencies, businesses and the public
  • Ability to supervise multiple projects, establish production schedules, set priorities, manage deadlines and assign various tasks
  • Ability to maintain confidentiality, tact, sensitivity and professionalism
  • Finalists for the position will be required to complete a timed writing and editing test

Preferred

  • Experience in higher education communication
  • Broad knowledge of the University of Montana and Missoula communities
  • Working knowledge of media production and graphic design software
  • Knowledge of web and graphic design programs
  • Knowledge of communicating applied and basic science research.

Benefits

  • comprehensive and competitive benefits package including insurance package, mandatory retirement plan, partial tuition waiver, and wellness program.
The University of Montana - College of Business logo

The University of Montana - College of Business

The University of Montana’s College of Business enhances lives and benefits society by providing a world-class business education in a supportive, collegial environment. We accomplish this mission by acting on our shared core values of creating significant experiences, building relationships, teaching and researching relevant topics, behaving ethically, and inspiring individuals to thrive.

Founded in 1918
Missoula, Montana, USA
91 employees (6 in marketing)

Traffic Signals

Monthly Visitors
690.3K
Monthly Google Ads Budget
$83K
Traffic Source Mix
Search
49.2%
Direct
45.2%
Referral
4.1%
Social
0.8%
Paid
0.4%

Headcount Trend

Current headcount: ~91

Marketing Team

Marketing Team Size
4 (4% of company)