Responsibilities

• Brand, Marketing & Digital Strategy (40%) Develop and execute a comprehensive annual marketing and communications plan aligned with organizational goals.
• Build PDFF’s brand strategy, voice, and visual identity across all platforms.
• Lead digital marketing efforts, including social media, email marketing, website content, SEO, and digital campaigns.
• Oversee the creation of all marketing collateral, including brochures, one-pagers, pitch decks, impact reports, event assets, and program materials.
• Plan, design, and implement targeted outreach campaigns to grow program participation and donor engagement.
• Maintain PDFF’s website and digital platforms, ensuring content is fresh, accurate, and mission-aligned.
• Create and manage a content calendar reflecting PDFF’s programs, events, donor touchpoints, and storytelling priorities.
• Content Creation, Storytelling & Communications (35%) Capture and communicate PDFF’s impact through stories, videos, interviews, social media, newsletters, and digital content.
• Develop storytelling campaigns that highlight entrepreneurs, program successes, donors, sponsors, and community partners.
• Lead creation of the organization’s annual report, impact briefs, and donor/sponsor-facing communications.

Requirements

• Bachelor’s degree or equivalent combination of education and experience.
• At least 4 to 6 years of experience in marketing, communications, digital media, or related fields.
• Proven ability to manage digital marketing strategy and conversion-focused campaigns.
• Strong writing, editing, and storytelling skills with the ability to simplify and elevate complex ideas.
• Experience with Canva, Adobe Creative Suite, or similar design tools.
• Comfort working with CRM systems, marketing automation tools, and email platforms.
• Strong project management, organizational, and creative problem-solving skills.
• Comfortable building systems within a growing, entrepreneurial organization.
• A mission-driven mindset and passion for supporting entrepreneurs, community development, and inclusive economic opportunity.

Preferred

• Ability to capture and produce short-form video content preferred.

Benefits

• 401k with company match
• Health, dental & vision insurance
• Paid time off
• 12 paid holidays
• Flexible working schedule emphasizing work-life balance
• Significant exposure within the Delaware business community
• Opportunities for professional development and advancement