Marketing & Communications Manager

Ohio, USA (On-site)

$55K/yr – $65K/yrMid Level3+ years expFull time

Posted 3 hrs ago

Job Summary

Own the Alliance communications program by leading multi-channel marketing, content production, social media strategy, and media relations while driving lead generation, event publicity, and member engagement across newsletters and campaigns.

Lead generation & content strategy
Media relations coordination

Job Description

Responsibilities

Spearhead lead generation through annual Trends Strategy by identifying monthly content, design website images as well as organic social teasers, create weekly ads plus monitor & report on ad spend results
Produce, edit and publish videos for the Alliance (Institute support as requested) with smartphone and professional videographer partners
Schedule & conduct and/or coordinate on-camera interviews & content with board members, staff, Alliance members, industry experts and community leaders
Manage Alliance photography & equipment in addition to growing & organizing the Alliance digital photograph library
Plan, schedule & share produced content across appropriate Alliance channels, building lead generation
Create/Maintain social media strategy for all Alliance social media channels (including: Facebook, LinkedIn, YouTube, Instagram, TikTok) with an understanding of what content works best by channel; provide support to Government Relations for its departmental X account
Gather/Share member stories/photos/videos across appropriate social media channels to increase engagement and social stats
Monitor social listening with current software and partnership provided and distribute reports accordingly
Publicize upcoming events, vendor partnerships and selected news across Alliance channels
Maintain social media calendar in coordination with all Alliance marketing goals & objectives

Requirements

Three to five years of experience as a communications, public relations and/or marketing professional
Experience with project management and knowledge of budget development
Knowledge of cross & multi-channel marketing communications methodologies
Proficient with Microsoft Office suite of products, Adobe Acrobat, smartphones, PC’s, smartphone video editing, digital photography, social media platforms, Canva, project management software (Smartsheet, SharePoint, etc.), website CMT and other communications-related software and web-based tools; knowledge of using AI in Marketing
Excellent writing, storytelling, editing, verbal communication & high collaborative skills
Valid Ohio’s driver’s license and access to reliable vehicle – up to 20% travel in Ohio with travel to member locations and various state & national events
Working experience in, or working knowledge of, nonprofit and/or association management fields is desired

Ohio Restaurant & Hospitality Alliance

For more than a century, we’ve proudly served Ohio’s restaurant, foodservice & hospitality industry.We encourage an open, respectful conversation in this space. While there may be differences of opinion, any commentary should remain productive. We have the right, but not the obligation to remove or block any comments, accounts, photos, videos or graphics that are unlawful, obscene, spam or otherwise offensive, such as: advertising or spam, and those that are off-topic, contain vulgar or disturbing language or images, may violate the rights of others, are disrespectful to any community member, show excessive poor behavior, go against the LinkedIn policy. Community members that repeatedly violate these guidelines may be blocked.Activities by those claiming to be another person, creating a false presence for an organization, or creating multiple accounts undermine our community also may be removed or blocked. While we will always try our best to answer your questions, please understand we are not always able to address everyone’s questions and concerns.We cannot speak on behalf of individual companies that are members of the Ohio Restaurant Association. If you have questions related to a specific company, we recommend that you contact that organization directly. Posts made to our timeline by our followers do not necessarily reflect nor are endorsed by the Ohio Restaurant Association.Thank you for keeping interactions friendly, respectful and clean.

Founded in 1920

Columbus, Ohio, USA

31 employees (5 in marketing)

www.eatdrinkohio.org