Responsibilities

• Draft, edit, and publish marketing and communications materials, including emails, website content, newsletters, presentations, sales collateral, case studies, press releases, social media content, and company-wide communications.
• Create, schedule, and maintain digital content across company websites, social media channels, email campaigns, landing pages, and referral source outreach initiatives.
• Maintain and support UCF’s Salesforce environment at an administrative level, including campaign setup, data hygiene, email templates, dashboards, reporting, user support, and marketing-related platform updates, in coordination with or at the direction of the parent organization.
• Support sales, business development, and strategic partner initiatives through prospect-facing materials, lead generation campaigns, referral source engagement, and updated marketing resources.
• Maintain brand standards, collateral libraries, marketing templates, digital assets, and branded materials used by employees, partners, and sales teams.
• Assist with basic graphic design, layout updates, customer testimonials, online reviews, case studies, public relations, earned media opportunities, and brand visibility efforts.
• Coordinate company events, trade shows, conferences, webinars, client events, and employee engagement activities, including communications, promotional materials, logistics, reporting, and follow-up.
• Work with vendors, agencies, printers, promotional product suppliers, and other external partners to support SEO, digital content, branded merchandise, leave-behinds, trade show materials, and approved marketing initiatives.
• Additional duties may be assigned at the discretion of leadership/management and upon business needs.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
• 2-4 years of professional marketing, communications, internship, or related experience.
• Experience using Salesforce in an administrative, campaign management, reporting, or data maintenance capacity; familiarity with HubSpot, WordPress, or comparable marketing platforms is a plus.
• Experience creating written content for business audiences.
• Familiarity with social media platforms and website content management.
• Experience with Adobe Creative Suite, Canva, or similar design software.
• Financial services, banking, B2B, or professional services marketing experience is helpful but not required.
• Exceptional organizational skills with the ability to manage multiple concurrent projects, balance competing priorities, proactively communicate deadlines, and consistently deliver accurate, high-quality work.
• Excellent written, verbal, and interpersonal communication skills.
• Strong time management skills with the ability to meet deadlines.