Marketing Communications Manager - Dealer Business Unit at Springs Window Fashions | Middleton, WI

Springs Window Fashions

Marketing Communications Manager - Dealer Business Unit

Middleton, WI (Unknown)

Salary Not AvailableSenior Level8+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the company’s narrative by shaping strategic communications across internal, external, and brand messaging to drive business objectives and product storytelling.

Strategic Communications: Define talking points, campaigns, and messaging that tie to business goals and product features.
Brand Consistency: Ensure cohesive voice and visual identity across all channels and stakeholders.
Content Development & Stakeholder Alignment: Produce compelling content and align cross-functional partners on priorities and impact.

Job Description

Responsibilities

Strategic Communication Planning
Internal Communications
External Communications
Brand and Messaging Consistency
Content Development
Stakeholder Collaboration
Measurement and Optimization

Requirements

A bachelor\u001b\b2\u00013? degree is required, preferably in marketing, communications or business.
8+ years of professional communications experience is required.
Human Relations: Should be outgoing and pleasant as well as persistent, yet tactful.
Analytical: Should be a fact-based decision maker and have a good analytical, problem-solving approach.
Strategic: Must be able to think strategically about the business and short- and long-term objectives; must be able to create strong talking points, messaging and campaigns that tie back to business objectives as well as product features and benefits.
Communication: Must be able to present to others in an articulate and concise manner as well as communicate clearly in writing. Must have strong Power Point skills.
nfluential: Must have the ability to present and influence others utilizing data (sales data, consumer insights, etc.) as well as customer insights to help gain alignment around strategic goals and initiatives.

Nice to have

Experience selling or marketing consumer products to individual business owners is preferred.

Springs Window Fashions

Our tagline is “the Best Experience Company.” And it’s more than just a set of words—it represents the essence of who we are. As North America’s premier window covering company, we’re committed to creating the Best Experience for our associates and team members, our consumers and end users, and our channel and business partners.Setting the bar so high means our work is never done. We’re always improving every aspect of our business. With the full support of senior leadership and private ownership, we’re making significant investments to deliver the Best Experience.Our products are available in nearly every major retailer and in thousands of design showrooms. It’s likely you’ve seen our products in large office buildings, small businesses, and maybe even your own home. Our brands include Bali, Graber, SWFcontract, Horizons, Mecho, and more. Springs Window Fashions’ innovative, high-quality products and best-in-class service are designed to delight homeowners and clients every step of the way.

Founded in 1939

Middleton, Wisconsin, USA

1.7K employees (112 in marketing)

www.springswindowfashions.com