Responsibilities

• Partner with the Senior Director of Development to establish marketing priorities aligned with organizational goals.
• Develop and manage an annual communications calendar that integrates fundraising, programmatic, and organizational messaging.
• Oversee and refine the organization’s social media strategy to grow engagement and reach key audiences.
• Implement and ensure consistent application of Fiver’s brand guidelines across all external-facing materials and platforms.
• Lead periodic staff trainings to reinforce brand standards and promote consistency across teams.
• Produce high-quality written content for a range of marketing channels including E-newsletters, Annual reports, Social media platforms, Donor communications and collateral.
• Craft compelling narratives that highlight program impact and support donor cultivation and stewardship.
• Collaborate with the Senior Director of Development and broader development team to maintain and update the organization’s website, ensuring content remains current, relevant, and engaging.
• Identify opportunities to improve user experience and storytelling across digital platforms.
• Develop communications materials that support annual fundraising campaigns, including summer and year-end appeals.