Marketing & Communications 16617

Fairfax, VA (Hybrid)

Salary Not AvailableMid Level5+ years expContract

Posted 4 months ago

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Job Summary

Drive end-to-end campaign orchestration and decisioning for personalized omnichannel campaigns using Pega CDH.

  • Own campaign setup, audience targeting, and channel scaling.
  • Must-have: 5–10 years experience with Pega CDH and SQL.
  • Standout: Cross-channel delivery across Email, Mobile, Website, Push, and Call Center.

Job Description

Responsibilities

  • Build and Launch Personalized Campaigns
  • Configure campaigns in Pega CDH
  • Define audience targeting
  • Define eligibility rules
  • define contact policies
  • define treatments (messages/offers)
  • Convert Campaigns to Omnichannel
  • Ensure Campaigns Work Across Channels
  • Email
  • Mobile

Requirements

  • 5–10 years experience
  • Pega CDH
  • Decision strategies
  • Engagement policies
  • Contact policies
  • Treatments
  • Strong SQL
  • Ability to validate campaign results
  • Personalization
  • Campaign orchestration

Preferred

  • Pega Certified Decisioning Consultant
  • Pega Certified Data Scientist
  • Databricks
  • Tableau
  • Microsoft Power BI
  • Experience in banking or financial services marketing

Seneca Resources

3.4 Glassdoor

Seneca Resources is an Information Technology and Engineering professional services firm supporting clients in the public and private sectors. For over 15 years, Seneca Resources has successfully delivered services and solutions to organizations ranging from small businesses to Fortune 100 companies and numerous branches of the Federal Government. Areas of technical and functional expertise include:CIO and CTO Services / CISO Services / ERP Solutions / Managed Security Services / CRM Solutions / Data Analytics / Utility SMART Solutions / Cloud Implementation and Migration / Project Management Office (PMO) and Project Management (PMP) / Microsoft SolutionsSeneca Resources supports clients globally with industry expertise in the following verticals:Energy / Utilities / Banking / Automotive / Manufacturing / Healthcare / Defense / National Security / Retail / Digital Media / Oil & Gas / eCommerce

Founded in 2010
Reston, Virginia, USA
197 employees (9 in marketing)
48% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
5.7K
Traffic Source Mix
Search
27.9%
Direct
50.5%
Referral
6.8%
Social
13.6%
Paid
1.1%

Headcount Trend

Current headcount: ~197

Marketing Team

Marketing Team Size
4 (2% of company)