Responsibilities

• Coordinate and support the execution of tradeshows, exhibitions, and marketing events, including logistics, vendor communication, setup, and on-site assistance.
• Assist in the design and production of marketing and sales materials, such as product flyers, sell sheets, instructions for use, banners, and infographics for both print and digital channels, following brand guidelines and direction from the Global Marketing Communications Manager.
• Create, schedule, and edit content and graphics for social media platforms and the company website to enhance brand awareness and engagement, executing tasks based on established strategies.
• Coordinate updates and maintenance of website content in collaboration with IT and other departments, ensuring information is current and accurate.
• Support the development and executing of email marketing campaigns, and other promotional activities as needed.
• Maintain an organized library of digital assets, ensuring all materials are up to date and easily accessible.
• Assist in collecting, monitoring, and reporting of marketing campaign performance and social media engagement metrics to inform continuous improvement.
• Collaborate with product marketing management and sales teams to ensure consistent messaging and branding across all communication channels.
• Complete additional tasks and projects assigned by the Global Marketing Communications Manager.

Requirements

• Bachelor’s degree in Marketing, Communications, Graphic Design, Business, or a related field.
• Minimum 2 years of relevant experience in marketing communications, with proven skills in graphic design and content creation. Experience in the healthcare, pharmaceutical, or in vitro diagnostics (IVD) industry is a plus.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat) and Microsoft Office (Excel, Word, PowerPoint), Teams and SharePoint.
• Experience supporting event planning and logistics.
• Excellent written and verbal communication and interpersonal skills.
• Strong organizational skills with the ability to manage multiple projects and consistently meet deadlines.
• Familiarity with social media management and email marketing platforms (e.g., HubSpot, MailChimp).
• Experience using Google Analytics or similar tools to monitor and report on digital marketing performance.
• Willingness and ability to travel (20-30%, or as needed).
• Flexible to collaborate with global overseas teams outside regular business hours, incl. evenings and weekends, as necessary.