Marketing & Communication Coordinator at Yinghua Academy | Minneapolis, MN | $42K/yr – $50K/yr

Marketing & Communication Coordinator

Minneapolis, MN

$42K/yr – $50K/yrMid Level

Posted 4 months ago

Job Summary

Coordinate the school’s communications and fundraising-related outreach to strengthen Yinghua Academy’s public voice and donor relationships.

Own school-wide communications plan, including weekly newsletters, social media, and event promotion.
Must-have: Prior marketing, fundraising, or public relations experience in education.
Standout: Experience managing donor and alumni records in a CMS.

Job Description

Responsibilities

To coordinate the school's interactions with the Yinghua community and the general public. This role promotes the school’s mission, vision, and prominence as an outstanding educational institution and provides administrative support for fundraising efforts to sustain and develop the school.
Prepare high-level communications for the Executive Director and the school to ensure a consistent institutional voice.
Lead the preparation of the Annual Report and other compliance-based required reports for the State of Minnesota, Friends of Education, and various grant makers.
Create and execute a comprehensive school-to-home communication plan using weekly newsletters, email blasts, social media, and the school website.
Create and distribute time-sensitive or urgent messages from the school, such as weather closures or safety alerts, to the community.
Update and maintain the school website to ensure all information is current, accurate, and engaging.
Create and schedule school promotion messages and social media posts to highlight school programs and student achievements.
Design and create promotional materials for school events, including digital flyers, posters, and email invitations.
Draft and distribute logistical messages related to event planning, including RSVP requests and volunteer coordination.
Assist with the execution of student recruitment strategies, including the promotion of school tours and targeted social media campaigns to help meet annual enrollment targets
Coordinate the production of school brochures, advertisements, and other marketing materials that reflect the school's mission.
Maintains an effective marketing strategy promoting the school’s mission and vision. Sets strategy to keep the school’s reputation prominent among peer institutions in Minnesota, the US, and abroad.
Collaborates with cross-departmental teams to maximize the use of the constituent management system (CMS), ensuring donor and alumni records are accurate and up to date.
Ensure high standards of data entry by following established techniques and procedures, verifying data through regular reviews, and correcting or deleting records as necessary.
Protect school operations by keeping all sensitive donor and constituent information strictly confidential.
Acknowledge donations and issue tax receipts in a timely manner. Coordinate donor recognition activities and ongoing stewardship to build long-term relationships.
Assist as a staff point of contact for Yinghua Academy Community Association (YACA).
Help research and identify corporate and foundation funding sources. Collaborate with Executive Director and Fundraising Director to set grant strategies, prepare submissions, and ensure all reporting requirements are met.
Upholds professional and ethical standards in all interactions, maintaining confidentiality and respect in all matters, including student-related information and sensitive organizational topics.
Models and encourages all behavior outlined by the Board-approved Professional Conduct Policy.

Requirements

Bachelor’s Degree required
Master’s Degree preferred
Prior experience in marketing, fundraising, or public relations, preferably within a school or education-based nonprofit setting
Exceptional writing skills with the ability to draft precise, compelling communications for diverse audiences while matching the style of school leadership
Advanced use of constituent management systems (CMS)
Expertise in social media platforms and website management
Proficiency in both Microsoft Office and Google Workspace
Resourceful team player who seeks advice and shares options with leaders
Excellent project management and decision-making skills
Ability to handle high-pressure environments with grace

Preferred

Master’s Degree preferred
Bilingual proficiency in Mandarin Chinese and English is preferred but not required

Benefits

We offer a comprehensive benefits package for employees working a minimum of 30 hours per week. This includes health, dental, and vision insurance, Kavira (direct-to-employer healthcare), Flexible Spending Accounts for medical and dependent care, as well as life insurance, accidental death and dismemberment (AD&D) coverage, and long-term disability insurance.

Yinghua Academy

Yinghua Academy: Cultivating Global Citizens Through EducationAt Yinghua Academy, we are dedicated to developing the next generation of global leaders through a transformative Chinese immersion education. As a top public charter school, our mission is to equip students with bilingual proficiency, cultural understanding, and strong academic foundations.Why Support Yinghua Academy?• Innovative Learning: Our rigorous Mandarin immersion curriculum, integrated with a comprehensive academic program, prepares students to succeed in an increasingly globalized world.• Top-Ranked: Consistently ranked among the best schools in the state, we are committed to academic excellence and outstanding student outcomes.• Holistic Development: We focus not only on academics but also on character and leadership development, nurturing students to become responsible, proactive global citizens.• Cultural Awareness: We foster a deep appreciation for Chinese culture and global perspectives, creating an inclusive, diverse learning environment.• Community Impact: Your support strengthens a thriving educational community, benefiting students, families, and society through cross-cultural understanding and collaboration.• Sustainable Growth: Contributions help us expand and enhance our programs, ensuring continued innovation and excellence in education.Join us in shaping the future of education. Your support empowers students to grow into informed, engaged global citizens. Learn how you can make a lasting impact at Yinghua Academy.

Founded in 2006

Minneapolis, Minnesota, USA

110 employees (2 in marketing)

www.yinghuaacademy.org