Marketing & Catering Development Manager

Responsibilities

• Social Media & Content Creation: Manage and grow Q Barbeque's Instagram, Facebook, and other relevant social media platforms.
• Develop and execute a consistent, creative social media content calendar.
• Create original photos, short-form videos, Instagram Reels, and other engaging content featuring our food, employees, restaurants, and catering events.
• Regularly visit both restaurant locations to capture authentic content.
• Promote seasonal specials, new menu items, holidays, catering offerings, and community events.
• Monitor engagement, respond to customer interactions when appropriate, and identify opportunities to expand our online audience.
• Track social media performance and recommend improvements.
• Catering Business Development: Help grow Q Barbeque's catering business by identifying and developing relationships with local companies, offices, organizations, and event planners.
• Proactively reach out to prospective corporate catering customers and other potential clients.
• Develop marketing campaigns specifically designed to generate catering inquiries and bookings.

Requirements

• Experience in social media management, digital marketing, content creation, sales, or business development.
• Strong photography and short-form video creation skills.
• Familiarity with Instagram, Facebook, Meta Business Suite, Canva, and basic video editing tools.
• Excellent written and verbal communication skills.
• Outgoing, personable, and comfortable developing relationships with local businesses.
• Creative thinker with the ability to develop and execute new ideas.
• Highly organized, dependable, and able to manage multiple projects independently.
• Results-oriented with an understanding that effective marketing should help generate sales.
• Ability to travel between our two Richmond-area restaurant locations.

Preferred

• Previous marketing experience in restaurants, hospitality, catering, or food service.
• Experience with Meta Ads, Google Ads, or email marketing platforms.
• Existing relationships within the Richmond business community.
• Experience developing corporate sales accounts or generating business leads.
• A portfolio of social media content, photography, or video work.