Marketing Campaign Associate I - Corporate (Council Bluffs)

Council Bluffs, IA (Unknown)

Salary Not AvailableIntern/New GradFull time

Posted 4 months ago

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Job Summary

Drive end-to-end campaign execution for mailed/emailed marketing projects at a Caesars property, owning setup through approvals.

  • Must-have: Bachelor’s degree in marketing, Business, Advertising or related field
  • Standout: Ownership of full project lifecycle from strategy to execution with vendor interaction

Job Description

Responsibilities

  • Each Marketing Campaign Associate is assigned to work on a team that focuses primarily on mailed/emailed campaigns for one property or market. The average workload varies per production month depending on demand and duties are cyclical, including simultaneous responsibility for project tasks in beginning, intermediate and final stages of completion. Each project will begin with a pre-formulated strategy, and the Associate will receive all details needed to set up offer segmentation, query criteria from an existing database, and set up execution rules. The Associate will own each step of the project once it has been assigned, including routing to reviewers and approvers, vendor interaction, proofing and all inquiries and notifications.

Requirements

  • Bachelor’s degree in marketing, Business, Advertising or related field
  • Proofreading experience
  • Working knowledge of Microsoft Outlook, Word, Excel and Access
  • Familiarity with database structures, database terminology, database management, and database querying tools preferred
  • Additional Requirements: Conscious that effective communication is the single most important tool for this job, and is also the hardest to pull off unless fully focused
  • Agile enough to glean systems and program expertise and reapply willingly to new processes and methodology
  • Prefers to take an active role in finding solutions
Caesars Entertainment logo

Caesars Entertainment

Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S. and one of the world's most diversified casino-entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s resorts operate primarily under the Caesars®, Harrah's®, Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards loyalty program, the Company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. 21+Gambling Problem? 21+ to gamble. Gambling Problem? Call 1-800-522-4700 or text 800GAM. For more information, please visit. www.caesars.com/corporate.Caesars Entertainment promotes a collaborative culture where accountability, passion, and idea sharing create a foundation for innovation and continuous improvement in the casino entertainment industry. Caesars is always looking for intellectually-curious professionals who are aligned with our values, motivated by meritocracy, and inspired by our commitment to our guests, team members, communities, and environment. Learn what it’s like to join a diverse by design team at Caesars Entertainment and check out our open jobs.

Founded in 1992
Las Vegas, Nevada, USA
18K employees (1,734 in marketing)

Traffic Signals

Monthly Visitors
8.5M
Monthly Google Ads Budget
$27.7K
Traffic Source Mix
Search
32.5%
Direct
50.9%
Referral
13.9%
Social
0.7%
Paid
1.9%

Headcount Trend

Current headcount: ~18K

Marketing Team

Marketing Team Size
1,363 (8% of company)
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$10.7B
Last Raise
Post IPO Debt, 1 years ago