Marketing and Brand Specialist

Palmer, AK (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

Job Summary

Drive product content and marketing across digital storefronts for aviation parts, aligning catalogs, assets, and campaigns to sales goals.

  • Must-have: 3+ years in product, digital marketing, or e-commerce.
  • Standout: Aviation/FAA-PMA domain familiarity or interest in aerospace.
  • Standout: Onsite Palmer, Alaska role with cross-functional collaboration.

Job Description

Drive product content and marketing across digital storefronts for aviation parts, aligning catalogs, assets, and campaigns to sales goals.

  • Manage product content across websites, e-commerce platforms, and digital catalogs
  • Coordinate product updates, revisions, and promotions across marketing channels
  • Maintain product data and digital assets within PIM/DAM and CMS platforms
McFarlane Aviation logo

McFarlane Aviation

We are a diversified manufacturing company that specializes in providing affordable, high-quality FAA-PMA components. In addition to our extensive line of high quality FAA-PMA replacement parts, we offer a complete line of customer-designed and OEM products, including door and flight control cables, push-pull controls, cargo and seat rails, and many other unique products for thebroader aerospace community. Our parts are manufactured for many aircraft including General Aviation, Commercial, Experimental, Homebuilt, and Light-Sport Aircraft. We have thousands of FAA-PMA products at our facility located on the Vinland Valley Aerodrome (K64) near Baldwin City, Kansas. Today, we have five buildings with more than 100,000 square feet of office space, inventory storage, and factory floor. We even have another 22,000 square feet under construction!Our products are engineered with superior quality and longer service life. No matter what you purchase from McFarlane, you can rest assured that you are getting the highest quality product at the lowest price!

Founded in 1971
Baldwin City, Kansas, USA
74 employees (7 in marketing)

Marketing Team

Marketing Team Size
7 (9% of company)

Traffic Signals

Monthly Visitors
61.6K
Monthly Google Ads Budget
$1.1K
Traffic Source Mix
Search
44.3%
Direct
50.6%
Referral
3.6%
Social
0.9%
Paid
0.6%

Headcount Trend

Current headcount: ~74
McFarlane Aviation logo

Marketing and Brand Specialist

McFarlane Aviation · Palmer, AK · On-site