Marketing & Brand Specialist

Responsibilities

• Lead marketing projects from concept to completion.
• Maintain consistent branding across all platforms and materials.
• Create market-focused messaging and marketing assets.
• Identify and share project, employee, and company stories.
• Develop and execute targeted marketing campaigns.
• Design digital and print marketing materials.
• Support content creation that highlights company achievements.
• Manage and organize marketing assets and brand resources.
• Capture jobsite, employee, and project milestone photography.
• Coordinate professional project photography and video.

Requirements

• Bachelor's degree in marketing, Business, Communications, or a related field; equivalent relevant education and experience may be considered.
• Professional marketing experience demonstrating the ability to manage projects, collaborate with stakeholders, and execute marketing initiatives from concept through completion.
• Excellent written and verbal communication skills with strong attention to detail, messaging, and brand consistency.
• Proficiency with digital marketing and social media platforms, including Meta Business Suite, Google Analytics, social media scheduling tools, or similar platforms.
• Graphic design and content creation proficiency using Canva, Adobe Illustrator, or similar platforms; experience with WordPress or other website content management systems preferred.
• Photography skills and the ability to capture high-quality project, employee, and event content; basic video production and editing experience preferred.
• Working knowledge of digital marketing, SEO, social media, website content strategy, and current marketing best practices.
• Ability to interpret marketing performance data and use analytics to evaluate results, identify trends, and recommend improvements.
• Strong organizational and project management skills with the ability to prioritize multiple projects and deadlines and adapt to changing business needs.
• Demonstrated initiative, resourcefulness, problem-solving ability, and sound judgment, including the ability to work independently while recognizing when input or alignment is needed.